#Positioning

I read an article today that was trying to equate narrative development and positioning. I don't see these as competing things - I think one is an input to the
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If you want to miss it all, ignore digital platforms more so, social media. The success of your social media presence as an entrepreneur and thought leader depends on your
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Question I get a lot - should I position around what the product does today or what we plan to do in the future? I have opinions about that 1/
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I've been thinking a lot about positioning and how it relates to storytelling and messaging. Folks often confuse the two but they are NOT the same. Starting with storytelling without
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There are 2 main reasons you want to get your positioning solid. 1) It helps your sales and marketing teams understand where to focus and 2) It gives customers an
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My first job out of engineering school, I worked at a startup. We repositioned a product from a lightweight personal database to an embeddable database for mobile devices. Our growth
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Why always mctominay's poor positioning affects the right wing and shackles pogba?Yes pogba was poor against palace, but he was also poor back in july when again mctominay(39) was beside
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thread on why hyunjin is blonde yes i know that’s most probably kim lip but let me DREAM OKAY so, say the positioning is based on units. 1/3 on the
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Brand Positioning.How does your brand compare to others? & How does your brand stay top of mind?A Short Thread Brand positioning is a strategic tool that marketers use to
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I have worked with several SaaS startups and been through multiple product launches and rebrands in the past couple years.. But there's one thing that has always bothered me: (thread)
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Brand isn't a channel.It's your company ethos, positioning, messaging, and idea of a unique way to approach things. Once you figure that out, your brand is distributed through marketing channels
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POSITIONING 101Brand values, DNA, essence, personality… They are different words to describe the same concept: positioning.It sounds easy, but a good positioning statement is surprisingly hard to create.Here’s how you
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DECLAN RICE - INITIALLY HE WAS ACTUALLY A CBOnly 2 seasons ago (17/18) Rice played an entire season as a CB. Matter of fact he was a CB who transitioned
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This is a masterclass in positioning. @Hublot CEO Jean-Claude Biver explains how he freed a struggling luxury watch brand from their product and developed a one-word positioning statement that has
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please laugh I apologise for the well positioning I noticed it but didn’t think it would get this much attention. I’m truly sorry
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I am convinced that BJP is the ONLY PARTY that knows who their voters are and what they want to hear from them. They have turned the party into a
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