Rand Fishkin, Discover and Read the Best of Twitter Threads by @randfish

Rand Fishkin

randfish

It was only a few years ago that Google used to highly rank:- Lots of untrue, anti-vax propaganda- Inaccurate medical info- Hyper-partisan political content- Conspiracy theories about the climate change,

For only the second time (that I can recall), I've had a confirmed talk cancelled due to my slides being heavily critical of Google & Facebook.I won't out the organizer,

Last year in Bologna, @peldi, mensch that he is, got us a cooking class with Stefano, a delightful, chain-smoking, ex-restauranteur & chef (pic w/ @everywhereist).He taught me how to make

Dear startup founders & product builders,The whole idea of "product-market fit," i.e. that there's some magical, universal, knowable tipping point for when you should stop improving your product and start

This is the website of my favorite pasta company: http://www.benedettocavalieri.it/en/ I would now like to talk about the meeting that determined the website's design & content. I have lots of experiences

Holy sh*t... I'm reading through the US Congress' trove of internal Google docs (avail here: https://judiciary.house.gov/online-platforms-and-market-power/). They keep saying the quiet parts loud.A thread of anti-competitive, unequa

A search for "Seattle" is a superb example of how Google's algorithm works right now.- Does the most relevant content rank? No.- The most well-linked-to? No.- The best optimized? No.-

Are you in need of 14 case studies to back up the assertion that:Moving subdomain -> subfolder (almost always) increases search trafficMoving subfolder -> subdomain (almost always) decreases search trafficI