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Kevin Hillstrom
minethatdata
1 - Ok, storytime, and it is time to criticize me for a moment.Start with the image below. We're going back to when I worked at Nordstrom, in 2006. 2
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1 - Many of you know I don't look to Marketing / Analytics / Retail for inspiration ... there's so little of it there.Instead I look to the world of
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Prior to 2020 I told my catalog clients to be wary of what the paper industry told them, and for good reason.I never imagined I'd have to tell them to
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1 - So let's say you adore the omnichannel thesis and you are generally aligning with a thesis that retail is imploding at an accelerated rate and store closures are
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1 - Take a moment, and study the image below. 2 - There's a ton of talk out here from the experts ... talk about "DOES KOHL'S HAVE ENOUGH CASH
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Your CFO is coming for your marketing budget ... she might have to in order for your brand to survive.This means that email marketing is about to become the primary
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"Life won't be back to normal for 18 months" ... just saw that quote from a Mayor.Think very carefully about who, exactly, is going to step foot back in a
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