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As a product person, almost nothing can match the fun of working on a B2B Product at a Product-Focused Company
B2B ⇒ Much higher likelihood of success than Consumer
Product-Focused ⇒ Everyone cares deeply about user experience ⇒ You get to build a product you can be proud of
B2B ⇒ Much higher likelihood of success than Consumer
Product-Focused ⇒ Everyone cares deeply about user experience ⇒ You get to build a product you can be proud of
At Product-Focused Companies:
-Strategy matters
-Product quality is vital
-Good design is table-stakes
-Long-term thinking is encouraged
-Org is designed to build great product
-Decisions are rigorous, customer-focused
-End-to-end customer experience is viewed as “the product”
-Strategy matters
-Product quality is vital
-Good design is table-stakes
-Long-term thinking is encouraged
-Org is designed to build great product
-Decisions are rigorous, customer-focused
-End-to-end customer experience is viewed as “the product”
At Product-Focused Companies, the entire fabric of the organization is optimized to help you create high quality products that solve meaningful customer problems.
As a Product Manager at such a company, you aren't the only one thinking about & obsessing over building a superb product & business.
All other functions are working in concert with you to make this a reality.
It truly makes the PM's job easier, in a very good way.
All other functions are working in concert with you to make this a reality.
It truly makes the PM's job easier, in a very good way.
On the challenges with B2B products: https://twitter.com/shreyas/status/1270905866988863489
On the (much greater) challenges with Consumer products: https://twitter.com/shreyas/status/1271240038399918080
Note that Product-Focused doesn't mean PM-Focused or PM-Led or PM-Driven.
PM calling all the shots is not the goal.
See this thread for some dangers of PM-Driven companies: https://twitter.com/shreyas/status/1274835474985611264
PM calling all the shots is not the goal.
See this thread for some dangers of PM-Driven companies: https://twitter.com/shreyas/status/1274835474985611264
