Thread: Biden still seems fixated on his "Battle for the Soul of the Nation" primary message. Tbh it's pretty reminiscent of Clinton's "What kind of nation do we want to be?" moral argument vs. Trump that...didn't work so well in '16. https://twitter.com/JoeBiden/status/1253446047273062401
For now, all Biden needs to do to maintain his lead - both nationally and in the EC battleground - is stay out of his own way & let the president be his own worst enemy. But there's no guarantee that will be true all of the next six months.
A lot of Dems bemoan that Biden is at a messaging disadvantage b/c he's trapped in a basement while Trump holds two hour White House briefings.

Biden's real problem: if you asked voters what his campaign message is in ten words or less, many would struggle.
At some point, Biden is going to need a sharper, more coherent November message for persuadable voters.

One Dem strategist's not-so-complicated advice: “'Joe Biden. Because it’s time for change.' Change is the best word in the English language in a wrong track election."
These two things can simultaneously be true:

1) Biden is well ahead and would beat Trump if the election were held today.
2) Clinton was farther ahead of Trump at this point in 2016.

It won't be as easy for Biden to hold onto a lead vs. Trump as it looks today.
P.S. If your defense of the strategy/message the Clinton campaign employed in '16 is "But she won 3 million more votes!"...you might want to think of a new argument.
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