In the book, a politician gets a chip in his head wired directly to realtime, Nielsen-style approval ratings.
The feedback loop means his public speeches adaptively reflect whatever’s maximally appealing to the zeitgeist. Or at least the zeit-gut.
Trump doesn’t have a chip. But he’s got Twitter & cable & his own yawning, bottomless need for constant attention & approbation.
Which is to say, he’s not some master strategist, but he’s psychologically broken in a way that turns out to be oddly adaptive for politics.
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