My First Ever https://abs.twimg.com/emoji/v2/... draggable="false" alt="7️⃣" title="Nummertoets zeven" aria-label="Emoji: Nummertoets zeven"> Figure Drop Shipping Product & What It Taught Me…

(Product Exposed)

A THREAD https://abs.twimg.com/emoji/v2/... draggable="false" alt="🧵" title="collectie" aria-label="Emoji: collectie">https://abs.twimg.com/emoji/v2/... draggable="false" alt="🪡" title="Sewing needle" aria-label="Emoji: Sewing needle">
The scenario (2019):

- $1.2M in 6 months (25% NET)
- 8 Stores Total
- 1 Niche (See next Tweet)
- 100% Facebook Ads
The Product(s):

- Luxury Ceiling Lights (See Photo)
- Made a new store for every light we tested & scaled. Largest store did $260k. Smallest store did $80k or so.
Lessons 1: Reinvesting & Replication is POWERFUL https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔂" title="Met de klok mee naar rechts en links open gecirkelde pijlen met omcirkelde één als overlapping" aria-label="Emoji: Met de klok mee naar rechts en links open gecirkelde pijlen met omcirkelde één als overlapping">

We found 1 winning light & instantly reinvested the profit into testing to find ANOTHER winning light on a new store

This is how we found 8 winners, one after another. Just by reinvesting & replicating
Lesson 2: DOMINATE A NICHE https://abs.twimg.com/emoji/v2/... draggable="false" alt="⚠️" title="Waarschuwingsteken" aria-label="Emoji: Waarschuwingsteken">

If you see success in a replicable niche, stick to it & dominate it.

(Shoes, Home Decor, Clothing, ETC.)

Your chances of repeated success is higher than new success, & success in a field you already understand is easier!
Lesson 3: HIGH TICKET PRINTS https://abs.twimg.com/emoji/v2/... draggable="false" alt="💵" title="Bankbiljet met dollarteken" aria-label="Emoji: Bankbiljet met dollarteken">https://abs.twimg.com/emoji/v2/... draggable="false" alt="💵" title="Bankbiljet met dollarteken" aria-label="Emoji: Bankbiljet met dollarteken">https://abs.twimg.com/emoji/v2/... draggable="false" alt="💵" title="Bankbiljet met dollarteken" aria-label="Emoji: Bankbiljet met dollarteken">

Our selling price for the lights was $100-$500. Our AOV was $300 (ish).

Gross margins were 50%. We had a $50 CPA & were insanely profitable!

$3k/day with 10 orders. Speaks for itself.
Lesson 4: CROSS SELLING, EMAIL & SMS https://abs.twimg.com/emoji/v2/... draggable="false" alt="📲" title="Mobiele telefoon met naar rechts wijzende pijl aan de linkerkant" aria-label="Emoji: Mobiele telefoon met naar rechts wijzende pijl aan de linkerkant">

This is the first time I heavily focused on these 3 things.

If we didn’t, I believe we wouldn’t have passed $1M at all.

This was basically a free money printer on top of what we were already doing. Just do it.
Lesson 5: BUILD A REAL BUSINESS, NOT JUST DROP SHIPPING. https://abs.twimg.com/emoji/v2/... draggable="false" alt="👷🏼‍♂️" title="Bouwvakker (licht getinte huidskleur)" aria-label="Emoji: Bouwvakker (licht getinte huidskleur)">

This was the most painful lesson. Had we kept everything on 1 store & branded it, I believe we could have been one of the biggest brands of ceiling lights to this day.

And we didn’t https://abs.twimg.com/emoji/v2/... draggable="false" alt="🤬" title="Gezicht met symbolen als mond" aria-label="Emoji: Gezicht met symbolen als mond">
Lesson 6: Follow me for more threads like this one!

Since this store, I’ve grown 4 other stores to over $1M in sales & I have many many lessons & stories to share.

If you got value out of this one, like & follow and I’ll make more https://abs.twimg.com/emoji/v2/... draggable="false" alt="😎" title="Lachend gezicht met zonnebril" aria-label="Emoji: Lachend gezicht met zonnebril">https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚀" title="Raket" aria-label="Emoji: Raket">
You can follow @noahdbrewer.
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