14 marketing tools and tricks you (probably) haven't heard of yet:

BuzzSumo's Content Ideas Generator:

1) Enter a topic

2) See related trending stories; top shared content; popular keywords; related questions

3) Get inspired

NeuralText: AI for SEO and copywriting:

In a free account, you can see keyword volume and get smart copy for:

• Email subject lines
• Deck outlines
• Blog ideas

...and ad copy. Here are some ideas it gave after I inputted "About SparkToro" text:

Tons of gems you can uncover through Twitter Advanced Search:

Tweets from a certain account that have been favorited at least X number of times:

from: @amandanat min_faves:50

(1/3)

Tweets from a certain account that have been retweeted at least X number of times:

from: @randfish min_retweets:20

(2/3)

Tweets pointing to a domain that have been favorited or retweeted at least 5 times:

sparktoro . com min_retweets:5 OR min_faves:5

(remove the spaces around the . )

(3/3)

Black Magic for Twitter analytics:

With this extension, you can see your top interactions and most engaging hours directly on your profile.

You can also drill into each tweet's data:

• Impressions relative to your average
• Impactful engagements

...and lots more.

Instagram Business account's Insights to find impactful hashtags:

1) Select your post and tap View Insights on the lower left.

2) Swipe up to see impressions from hashtags.

You could test a few hashtags at a time and in different combos to see which are most impactful.

SparkToro's SparkScore:

See the true influence of any Twitter account.

Plus, learn their related accounts — people who are likely in a similar niche. (Make a Twitter List to keep up with their posts!)

Here are my related accounts:

Clearbit:

If you're a creator, have you tried enriching the data of your own email newsletter list?

Here's a peek at my 2,500+ subscribers — their top 3 titles and common categories.

(This was free.)

Zapier for lead management:

Set up automations to ensure your CRM and other marketing tools are up to date.

Some ideas:

• Ping your Slack when you get new HubSpot leads

• Update Salesforce opps and Google Sheets rows from new Typeform responses

Zapier for email segmentation:

Set up zaps to tag leads when they take specific actions.

Like:

• Subscribe new Facebook Ad leads to a Mailchimp list

• Tag new Crowdcast registrants in ConvertKit

• Add LinkedIn Lead Gen Form leads as contacts to ActiveCampaign automations

Chrome extensions galore — all free:

Similarweb: See the traffic and source of any given site.

Twemex: See a Twitter account's top tweets and your timeline conversations with them.

Keyword Surfer: See the estimated search volume and CPC of any keyword in Google.

That's all I have now, but I'm looking for more ideas.

Follow me so you don't miss them: @amandanat

Drop your favorite marketing tool or trick, and I'll add them to this thread!

For lots more Twitter Advanced Search tips, check out this thread from @thealexbanks: https://twitter.com/thealexbanks/status/1507049398353551384

Bonus tool: SpyFu for SEO and PPC data.

You can see:

• Backlink data
• SERP analysis
• Google Ad buy recs
• Domain comparisons

h/t @felix12777 https://twitter.com/felix12777/status/1509563536816574467

I'll go into even more detail on these marketing tools and tricks. And I'll even add some new ones.

In this free SparkToro Office Hours session: https://www.crowdcast.io/e/sparktoro-office-hours-12/register

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