A really good advice I got for TikTok ads: Trigger your audience a bit, not with your product but with what's happening in the ad.

We use this all the time to bump creative performance and prolong product/angle lifetime. It's also so easy to do. Examples:
Quote a comment with a dumb spelling mistake. One that people go mad about, i.e. "Can I get more girls do to the amazing color?"

People go mad in the comments for the guy not saying "Due"
Use realy awkward names. So weird it actually captures peoples attention, i.e. "My boyfriend Tehanrus loves this!"

People just can't help themselves but paying attention to the video.
Make a sexual hint, but not too direct. Selling a lamp that makes your room look romantic, you can do "he knows whats about to happen when i turn this on..."

Use according emojis 🍆🍑💦😏
Show your product benefit in a weird way. Have a bottle with a unique benefit (easy to open/close, indestructible, special shape)? Craft a weird story around it, i.e. for a flat water bottle: "Can finally bring my olive oil smoothie to the cinema"
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