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We took AppSumo from 0 to $85 million in sales.
Here are 10 lessons from our CEO Ayman that'll save you years of mistakes
Here are 10 lessons from our CEO Ayman that'll save you years of mistakes
Treat business books like prescription drugs.
When you have a cold, take cold medicine.
When you need to improve at hiring, read a book on hiring.
Read business books to solve specific problems.
When you have a cold, take cold medicine.
When you need to improve at hiring, read a book on hiring.
Read business books to solve specific problems.
A business will only grow to the limits of its leader's psychology.
A CEO's core jobs:
• Strategy
• Executing
• Psychology
• Cash management
• Get the right people
• Strategy
• Executing
• Psychology
• Cash management
• Get the right people
How to determine your strategy:
What can we be the best in the world at?
Then work backwards.
What can we be the best in the world at?
Then work backwards.
3 stages of a company:
Startup → $0-1M
Grow up → $1-100M
Scale up → $100M to $1B
Usually, this requires 3 different CEOs.
Startup → $0-1M
Grow up → $1-100M
Scale up → $100M to $1B
Usually, this requires 3 different CEOs.
A framework to evaluate your business:
T3s and B3s
• Top 3 during the week
• Bottom 3 during the week
T3s and B3s
• Top 3 during the week
• Bottom 3 during the week
Framework for hiring:
It's a HELL yes or a No.
It's a HELL yes or a No.
The best CEOs are T-shaped.
Know something about everything.
But be an expert in 1 area.
Know something about everything.
But be an expert in 1 area.
Structure your week to focus on 1 area each day.
Monday: Recruiting
Tuesday: Execution
Wednesday: Strategy
Thursday: Finance
Friday: Psychology
This avoids context switching.
Monday: Recruiting
Tuesday: Execution
Wednesday: Strategy
Thursday: Finance
Friday: Psychology
This avoids context switching.
"If you want to move mountains tomorrow, pick up stones today."
• The goal is the mountain
• The stones are the actions you take
Actions:
• What do I need to do in the next 3 years?
• What do I need in the next 3 months?
• What do I need to do in the next 3 hours?
• The goal is the mountain
• The stones are the actions you take
Actions:
• What do I need to do in the next 3 years?
• What do I need in the next 3 months?
• What do I need to do in the next 3 hours?
@BrokerChange grew @Appsumo from $4M to $85M in sales.
And he’s sticking around too.
If you want to make $100K to find our next CEO,
check out this thread on how to do it: https://twitter.com/noahkagan/status/1401965818099929095
And he’s sticking around too.
If you want to make $100K to find our next CEO,
check out this thread on how to do it: https://twitter.com/noahkagan/status/1401965818099929095
TLDR:
1) Business books = prescription drugs
2) Growth = Leader psychology
3) CEO jobs: strategy, execution, psych, cash, people
4) Best in the world at?
5) Startup, grow up, scale up
6) T3s and B3s
7) Hell yes or No
8) T-shaped CEOs
9) 1 area per day
10) Goals vs. actions
1) Business books = prescription drugs
2) Growth = Leader psychology
3) CEO jobs: strategy, execution, psych, cash, people
4) Best in the world at?
5) Startup, grow up, scale up
6) T3s and B3s
7) Hell yes or No
8) T-shaped CEOs
9) 1 area per day
10) Goals vs. actions
Retweet below to share some wisdom from Ayman: https://twitter.com/noahkagan/status/1402640523060449288
