Even Boris Johnson was flabbergasted by the scale of the Tory win in Hartlepool. In a part of the country where they used to weigh the Labour vote, the Conservatives had won a landslide.
Now commentators speak of how Johnson has realigned British politics and constructed a coalition of Tory shires.

The bricks of Labour’s broken “red wall” across the northeast and Midlands are left with a coat of Tory blue.
So why is Johnson seeing success?

One Conservative strategist said that Johnson’s strength came from voters believing that he is an outsider, rather than an identikit member of the political establishment.
In this analysis, the voters who have flocked to the Tories saw him as their best hope of change, rather than the privileged Old Etonian his left-wing critics despise.
One Conservative source said that voters saw Johnson as a promise of change.

“This guy came along who they had quite high awareness of, who had a reputation for breaking shit to get stuff done,” they said.
Conservative polling and focus groups had also identified a concern from some voters that Labour was still too concerned with itself.

“Their whole message was: ‘We are a party under new leadership, we’ve changed.’ People don’t care,” said a Tory official.
“They care about jobs and their kids, bread-and-butter issues. They don’t want to hear about politics, they want politicians to resolve things.”
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