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How To Get Started As A Copywriter
// THREAD//
// THREAD//
1. Start with the basics
Copywriting is complex
You need to understand the fundamentals
Start with learning how to create the following:
> Headings
> Leads (copy after the heading)
> Bodies
> CTA’s
Copywriting is complex
You need to understand the fundamentals
Start with learning how to create the following:
> Headings
> Leads (copy after the heading)
> Bodies
> CTA’s
2. Choose a niche
There are thousands of copywriters out there
This makes the competition extremely high
Find a niche you enjoy & specialise in it
This will make it easier to build your reputation
There are thousands of copywriters out there
This makes the competition extremely high
Find a niche you enjoy & specialise in it
This will make it easier to build your reputation
3. Create a swipe file
Swipe files are screenshots of copy that caught your attention
These can be:
> FB ads,
> Landing pages
> Headings
> Email subject lines
Swipe files are screenshots of copy that caught your attention
These can be:
> FB ads,
> Landing pages
> Headings
> Email subject lines
Store these screenshots in a Google Drive
Study the screenshots every day
What caught your eye?
What makes the writing engaging?
How can you incorporate this into your writing?
Study the screenshots every day
What caught your eye?
What makes the writing engaging?
How can you incorporate this into your writing?
4. Outreach
Here are some of the best ways you can get your 1st clients
> Current network (friends/family)
> Freelancing sites (Fiverr/ Upwork)
> Cold email
> Social media groups
> Offer to work for free
As you gain experience, you can also ask for referrals
Here are some of the best ways you can get your 1st clients
> Current network (friends/family)
> Freelancing sites (Fiverr/ Upwork)
> Cold email
> Social media groups
> Offer to work for free
As you gain experience, you can also ask for referrals
5. Read copywriting books
Some great books are:
> Breakthrough Advertising- Eugene Schwartz
> The copywriter's handbook- Robert Bly
> The Boron Letters- Gary Halbert
> Cashvertising Drew Whitman
> The ultimate sales letter- Dan Kennedy
Some great books are:
> Breakthrough Advertising- Eugene Schwartz
> The copywriter's handbook- Robert Bly
> The Boron Letters- Gary Halbert
> Cashvertising Drew Whitman
> The ultimate sales letter- Dan Kennedy
6. Listen to copywriting podcasts
> The Hot Copy Podcast
> I Love Marketing
> Copywriters Podcast
> High Income Business Writing
> The Hot Copy Podcast
> I Love Marketing
> Copywriters Podcast
> High Income Business Writing
7. Keep Learning
Always be open to learning
It's impossible to know everything about copywriting
Read the latest copywriting books
Network with like-minded writers
Attend seminars & workshops
This is how you’ll become a successful writer
Always be open to learning
It's impossible to know everything about copywriting
Read the latest copywriting books
Network with like-minded writers
Attend seminars & workshops
This is how you’ll become a successful writer
