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I’ve collated my favourite #DigitalPR dog campaigns I’ve read over the last couple years to remind us all just how successful a campaign that features our pooches can be for 
https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔗" title="Link Symbol" aria-label="Emoji: Link Symbol">’s. https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔥" title="Feuer" aria-label="Emoji: Feuer"> Oh & it’s a Friday so what better than a thread of cute doggies https://abs.twimg.com/emoji/v2/... draggable="false" alt="🐶" title="Hundegesicht" aria-label="Emoji: Hundegesicht"> *thread*
This & Aldi’s scalloped dog chair are fantastic. I love a match with your dog angle and this one made me laugh and also click to see if they sold them for XXL labradors https://abs.twimg.com/emoji/v2/... draggable="false" alt="👀" title="Augen" aria-label="Emoji: Augen"> https://www.manchestereveningnews.co.uk/whats-on/shopping/you-can-now-buy-luxury-19696970">https://www.manchestereveningnews.co.uk/whats-on/...
Another adorable match with your dog story I loved that seemed to be very successful for links https://abs.twimg.com/emoji/v2/... draggable="false" alt="💅🏽" title="Nagellack (mittlerer Hautton)" aria-label="Emoji: Nagellack (mittlerer Hautton)">https://abs.twimg.com/emoji/v2/... draggable="false" alt="🛍" title="Einkaufstaschen" aria-label="Emoji: Einkaufstaschen"> https://uk.style.yahoo.com/missguided-matching-loungewear-dogs-owners-pet-110053592.html">https://uk.style.yahoo.com/missguide...
Although I’m jealous they managed to get their dog to *workout* with them (unlike my lazy pooch) this is https://abs.twimg.com/emoji/v2/... draggable="false" alt="👌🏾" title="OK-Hand (durchschnittlich dunkler Hautton)" aria-label="Emoji: OK-Hand (durchschnittlich dunkler Hautton)"> https://www.tyla.com/awesome/cute-you-can-now-do-a-workout-with-your-pooch-20210405">https://www.tyla.com/awesome/c...
This was a one I spotted a couple years ago in the early days of my Digital PR career and the study still sticks now https://abs.twimg.com/emoji/v2/... draggable="false" alt="😍" title="Lächelndes Gesicht mit herzförmigen Augen" aria-label="Emoji: Lächelndes Gesicht mit herzförmigen Augen"> https://www.independent.co.uk/news/uk/home-news/pet-happiness-animals-dog-cat-health-wellbeing-a8479526.html">https://www.independent.co.uk/news/uk/h...
Very jealous I’d never thought of this campaign as it appears to have bagged some serious coverage and I’m not surprised https://abs.twimg.com/emoji/v2/... draggable="false" alt="❤️" title="Rotes Herz" aria-label="Emoji: Rotes Herz">https://abs.twimg.com/emoji/v2/... draggable="false" alt="📈" title="Tabelle mit Aufwärtstrend" aria-label="Emoji: Tabelle mit Aufwärtstrend"> https://www.itv.com/thismorning/articles/study-proves-that-our-dogs-really-do-love-us">https://www.itv.com/thismorni...
Got to love a dream job story ... https://abs.twimg.com/emoji/v2/... draggable="false" alt="🤩" title="Vom Star geblendet" aria-label="Emoji: Vom Star geblendet"> https://www.mirror.co.uk/news/uk-news/dream-job-pays-you-20-23875758">https://www.mirror.co.uk/news/uk-n...
Another story that seems to have stuck in my head since I noticed it at the start of last year https://abs.twimg.com/emoji/v2/... draggable="false" alt="🧖🏽♀️" title="Frau in dampfigem Raum (mittlerer Hautton)" aria-label="Emoji: Frau in dampfigem Raum (mittlerer Hautton)"> https://www.walesonline.co.uk/news/uk-news/10-dog-friendly-spars-across-17508292">https://www.walesonline.co.uk/news/uk-n...
This study was conducted by a uni not a brand & it’s been going everywhere the last couple days https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔗" title="Link Symbol" aria-label="Emoji: Link Symbol"> https://abs.twimg.com/emoji/v2/... draggable="false" alt="🦮" title="Blindenhund" aria-label="Emoji: Blindenhund"> https://www.countryliving.com/uk/wildlife/dog-breeds/a36336020/aggressive-dog-breeds/">https://www.countryliving.com/uk/wildli...
This one doesn’t even surprise me https://abs.twimg.com/emoji/v2/... draggable="false" alt="🎂" title="Geburtstagskuchen" aria-label="Emoji: Geburtstagskuchen"> https://abs.twimg.com/emoji/v2/... draggable="false" alt="🥳" title="Partying face" aria-label="Emoji: Partying face"> https://www.express.co.uk/news/nature/1413233/dog-news-owners-spend-more-on-dogs-birthday">https://www.express.co.uk/news/natu...
And finally the one which brought my attention to this topic again this week https://abs.twimg.com/emoji/v2/... draggable="false" alt="💍" title="Ring" aria-label="Emoji: Ring"> https://closeronline.co.uk/shopping/fashion/dog-tags-engagement-ring/">https://closeronline.co.uk/shopping/...
Shoutout to all those who created these cool campaigns/stories. If there is any I’ve missed please do send them my way as I’m on a mission to find them all as they’re one of my favourite types of content to read. Happy Friday!https://abs.twimg.com/emoji/v2/... draggable="false" alt="🐶" title="Hundegesicht" aria-label="Emoji: Hundegesicht">
Thank you @francescadigipr for sending this campaign that I’d missed. Love it! Very pleased to see labs made no. 1 https://abs.twimg.com/emoji/v2/... draggable="false" alt="👀" title="Augen" aria-label="Emoji: Augen">https://abs.twimg.com/emoji/v2/... draggable="false" alt="🏆" title="Trophäe" aria-label="Emoji: Trophäe"> https://www.hellomagazine.com/healthandbeauty/mother-and-baby/20210505112446/most-popular-uk-dog-breeds/">https://www.hellomagazine.com/healthand...
