Read on Twitter
I’ve collated my favourite #DigitalPR dog campaigns I’ve read over the last couple years to remind us all just how successful a campaign that features our pooches can be for 
’s. 
Oh & it’s a Friday so what better than a thread of cute doggies 
*thread*
’s. Oh & it’s a Friday so what better than a thread of cute doggies *thread*
This & Aldi’s scalloped dog chair are fantastic. I love a match with your dog angle and this one made me laugh and also click to see if they sold them for XXL labradors 
https://www.manchestereveningnews.co.uk/whats-on/shopping/you-can-now-buy-luxury-19696970
https://www.manchestereveningnews.co.uk/whats-on/shopping/you-can-now-buy-luxury-19696970
Another adorable match with your dog story I loved that seemed to be very successful for links 
https://uk.style.yahoo.com/missguided-matching-loungewear-dogs-owners-pet-110053592.html
https://uk.style.yahoo.com/missguided-matching-loungewear-dogs-owners-pet-110053592.html
Although I’m jealous they managed to get their dog to *workout* with them (unlike my lazy pooch) this is 
https://www.tyla.com/awesome/cute-you-can-now-do-a-workout-with-your-pooch-20210405
https://www.tyla.com/awesome/cute-you-can-now-do-a-workout-with-your-pooch-20210405
This was a one I spotted a couple years ago in the early days of my Digital PR career and the study still sticks now 
https://www.independent.co.uk/news/uk/home-news/pet-happiness-animals-dog-cat-health-wellbeing-a8479526.html
https://www.independent.co.uk/news/uk/home-news/pet-happiness-animals-dog-cat-health-wellbeing-a8479526.html
Very jealous I’d never thought of this campaign as it appears to have bagged some serious coverage and I’m not surprised 
https://www.itv.com/thismorning/articles/study-proves-that-our-dogs-really-do-love-us
https://www.itv.com/thismorning/articles/study-proves-that-our-dogs-really-do-love-us
Got to love a dream job story ... 
https://www.mirror.co.uk/news/uk-news/dream-job-pays-you-20-23875758
https://www.mirror.co.uk/news/uk-news/dream-job-pays-you-20-23875758
Another story that seems to have stuck in my head since I noticed it at the start of last year 
https://www.walesonline.co.uk/news/uk-news/10-dog-friendly-spars-across-17508292
https://www.walesonline.co.uk/news/uk-news/10-dog-friendly-spars-across-17508292
This study was conducted by a uni not a brand & it’s been going everywhere the last couple days 
https://www.countryliving.com/uk/wildlife/dog-breeds/a36336020/aggressive-dog-breeds/
https://www.countryliving.com/uk/wildlife/dog-breeds/a36336020/aggressive-dog-breeds/
This one doesn’t even surprise me 
https://www.express.co.uk/news/nature/1413233/dog-news-owners-spend-more-on-dogs-birthday
https://www.express.co.uk/news/nature/1413233/dog-news-owners-spend-more-on-dogs-birthday
And finally the one which brought my attention to this topic again this week 
https://closeronline.co.uk/shopping/fashion/dog-tags-engagement-ring/
https://closeronline.co.uk/shopping/fashion/dog-tags-engagement-ring/
Shoutout to all those who created these cool campaigns/stories. If there is any I’ve missed please do send them my way as I’m on a mission to find them all as they’re one of my favourite types of content to read. Happy Friday!
Thank you @francescadigipr for sending this campaign that I’d missed. Love it! Very pleased to see labs made no. 1 
https://www.hellomagazine.com/healthandbeauty/mother-and-baby/20210505112446/most-popular-uk-dog-breeds/
https://www.hellomagazine.com/healthandbeauty/mother-and-baby/20210505112446/most-popular-uk-dog-breeds/
