Campus Recruiting is more akin to talent sourcing and sales than it is to more traditional recruiting efforts. Thus, a Campus Recruiter needs to be able to research (cost) effectively.

Here are some ways to find talent (or anything online, really) without spending $$$

1. Answer this question: Where do the people I’m looking for hang out (online)?

If you’re thinking about Student Clubs, Meetups, LinkedIn, and other similar community-based sites, you’re on the right track.

Google is your friend, but don’t use it how you’re using it now...

2. Start broad and then crystallize.
Start with a basic Google Search (literally copy & paste this into Google):

student "clubs|organizations|associations"

What themes are you seeing? How can you refine this to get closer to students you’re looking for?

Let’s get specific:

HBCU example:

student "clubs|organizations|associations" "morgan state|stillman|morehouse"

Now you can crystallize further by using specific Officer Titles in clubs to find the talent you’re looking for!

But don’t stop here!

3. Open a site and see how it’s organized

For this example, I’ll use
https://hbculifestyle.com/list-of-hbcu-schools/morgan-state-university/

Take part of the URL and do a search

site: http://hbculifestyle.com/  “student club” 2021

All about narrowing the funnel at this point - finding students and opportunities to connect!

Of course, this is just the tip of the iceberg when it comes to talent sourcing for Campus Recruiting.

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