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Just finished a deep dive into Apple Podcast Channels.
Here are the 6 things you should know
Here are the 6 things you should know
Channels are groups of podcasts in Apple Podcasts. You create a channel in Apple Podcasts Connect, pick which shows to include, and can add custom artwork for the topline image.
Channels can be Free, Freemium, or Paid. If it's free, the channel page acts as a great landing page for a group of podcasts.
Freemium & Paid channels allow you to Subscribe to pay for the channel.
The process of Subscribing to pay for podcasts, ALWAYS happens at the Channel level. You don't Subscribe ($) to an individual podcast. You Subscribe to the Channel that contains that podcast.
Podcasts can only be in one Channel at a time. The same paid podcast can't be offered in 3 different Channels.
(This means I have to subscribe to the entire Luminary Channel to get access to the new Dave Chapelle podcast...)
Subscribe to a channel doesn't make you Follow the podcasts in that channel. Some publishers, like Luminary, have dozens of podcasts in their Channel. So, you start by Subscribing to pay for the channel, then you Follow the individual shows you want to listen to.
Every show in a channel MUST be under the same Apple ID. If you want to create a channel with podcasts that were submitted under different Apple IDs, you need to transfer ownership of each show to one Apple ID.
Haven't Admin Access isn't enough. https://podcasters.apple.com/support/839-transfer-ownership-of-a-podcast
If you enjoyed this thread, and want to keep up with the changes in podcasting & social audio, then I'd love it if you followed me here on Twitter.
I've been writing threads on each of the big podcasting announcements, like this one for Apple Podcasts: https://twitter.com/AlbanBrooke/status/1385325794344452099
I've been writing threads on each of the big podcasting announcements, like this one for Apple Podcasts: https://twitter.com/AlbanBrooke/status/1385325794344452099
