#NextGen has been such a fulfilling project to work on.

Starting with the 2019 @phoenixraceway test and maybe the most important picture I've ever taken, the journey has been incredible every step of the way.
Capturing moments where the car visited venues filled with racing history and realizing that the future of the sport was being built right in front of me is something I'll never forget.
And when things really ramped up and a date was set to reveal, everyone jumped into action.

We delivered dozens of pieces of content leading up to and after the reveal WHILE covering races, initiatives, and the grind of daily content.

Below are some of my favorites ⬇️
This was easily the biggest, most complicated build of the week. We wanted to make Next Gen tech approachable, appealing and cool.

🎤: @TheChuckBush
📠: @joshahamilton
🐐🎨🖼: @CarFogle

Impossible to overstate how great of a job @CarFogle did here. https://twitter.com/NASCAR/status/1390071487604920323?s=20
We asked @Jferfish28 to do something completely unique and she knocked it out of the park. A perfect bridge between old and new. https://twitter.com/NASCAR/status/1390063815547621376?s=20
. @CarFogle struck again and created a great way to inform fans about major changes and upgrades despite me making things as convoluted as possible every step of the way. https://twitter.com/NASCAR/status/1390086409290240025?s=20
The access we got throughout the entire Next Gen production phase was key to everything shown above, but it really culminated with this video from @ToreyFox.
@joshahamilton was instrumental in helping us get the access we needed. https://twitter.com/NASCAR/status/1390290436527464448?s=20
What's a major NASCAR event without a #fun content? https://twitter.com/NASCAR/status/1390026021282385921?s=20
Also I took some pictures. https://twitter.com/NASCAR/status/1390343625582784512?s=20
. @chrislittmann and @_brad_norman put a ton of trust in our team and we were able to deliver so much diverse content throughout the last few days.

I'm glad they gave me the freedom to pester people at all hours of the day with stressful messages.
You can follow @WhyNotAlvarez.
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