Thread by @disobey, Pitch Decks, Media Kits, Influencer Decks - A ThreadThese are essentially micro-portfolios [...]

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✨" title="Funken" aria-label="Emoji: Funken">Pitch Decks, Media Kits, Influencer Decks - A Thread

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✨" title="Funken" aria-label="Emoji: Funken">

These are essentially micro-portfolios that let you share key info about your brand in a hyper-targeted way. From condensed one-pagers to detailed decks, we’re gonna discuss what you should include & why you need one!

Pitch decks are a great way to introduce yourself to potential sponsors. You& #39;ll immediately stand out from thousands of others & it shows you’re professional. Brands LOVE working with people who exceed expectations & are easy to work with

https://abs.twimg.com/emoji/v2/... draggable="false" alt="😍" title="Lächelndes Gesicht mit herzförmigen Augen" aria-label="Emoji: Lächelndes Gesicht mit herzförmigen Augen">

Pitch decks are a great way to introduce yourself to potential sponsors. You& #39;ll immediately stand out from thousands of others & it shows you’re professional. Brands LOVE working with people who exceed expectations & are easy to work with https://abs.twimg.com/emoji/v2/... draggable=

" title="Pitch decks are a great way to introduce yourself to potential sponsors. You& #39;ll immediately stand out from thousands of others & it shows you’re professional. Brands LOVE working with people who exceed expectations & are easy to work with https://abs.twimg.com/emoji/v2/... draggable="false" alt="😍" title="Lächelndes Gesicht mit herzförmigen Augen" aria-label="Emoji: Lächelndes Gesicht mit herzförmigen Augen">" class="img-responsive" style="max-width:100%;"/>

Alright, so what does your pitch deck need to include? You’ll want a bio, a breakdown of your content & the games you play, social media stats, & links to your content. Optional items like sponsors you& #39;ve worked with are great too, but we’ll cover the specifics next

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A Short Bio: Give a rundown of who you are, key elements of your content, your main games or genres, and what you& #39;re all about! Listing your broader interests & hobbies here can also open the door for sponsorships outside of gaming. Think food, fashion, art, sports, films etc.

https://abs.twimg.com/emoji/v2/... draggable="false" alt="💯" title="Hundert Punkte Symbol" aria-label="Emoji: Hundert Punkte Symbol">

A Short Bio: Give a rundown of who you are, key elements of your content, your main games or genres, and what you& #39;re all about! Listing your broader interests & hobbies here can also open the door for sponsorships outside of gaming. Think food, fashion, art, sports, films etc. https://abs.twimg.com/emoji/v2/... draggable=

" title="A Short Bio: Give a rundown of who you are, key elements of your content, your main games or genres, and what you& #39;re all about! Listing your broader interests & hobbies here can also open the door for sponsorships outside of gaming. Think food, fashion, art, sports, films etc. https://abs.twimg.com/emoji/v2/... draggable="false" alt="💯" title="Hundert Punkte Symbol" aria-label="Emoji: Hundert Punkte Symbol">" class="img-responsive" style="max-width:100%;"/>

Your Stats:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="📊" title="Balkendiagramm" aria-label="Emoji: Balkendiagramm"> Use 90-day averages & update quarterly

https://abs.twimg.com/emoji/v2/... draggable="false" alt="📈" title="Tabelle mit Aufwärtstrend" aria-label="Emoji: Tabelle mit Aufwärtstrend"> Average CCV

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🙌" title="Erhobene Hände" aria-label="Emoji: Erhobene Hände"> Unique viewers per stream

https://abs.twimg.com/emoji/v2/... draggable="false" alt="💚" title="Grünes Herz" aria-label="Emoji: Grünes Herz"> Followers per platform

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🙋" title="Glückliche Person, die eine Hand hebt" aria-label="Emoji: Glückliche Person, die eine Hand hebt"> Total followers across all platforms (Reach)

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✔️" title="Fettes Häkchen" aria-label="Emoji: Fettes Häkchen"> Engagement rates on your social platforms

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🌍" title="Europa-Afrika auf dem Globus" aria-label="Emoji: Europa-Afrika auf dem Globus"> Geographic breakdown is also great!

Your Stats:https://abs.twimg.com/emoji/v2/... draggable=

Your Content: This section is more in-depth than what your bio includes. List the games you& #39;ve recently streamed. Is your Instagram mostly lifestyle shots? If your content varies across different platforms, highlight that here too

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Your Content: This section is more in-depth than what your bio includes. List the games you& #39;ve recently streamed. Is your Instagram mostly lifestyle shots? If your content varies across different platforms, highlight that here too https://abs.twimg.com/emoji/v2/... draggable=

" title="Your Content: This section is more in-depth than what your bio includes. List the games you& #39;ve recently streamed. Is your Instagram mostly lifestyle shots? If your content varies across different platforms, highlight that here too https://abs.twimg.com/emoji/v2/... draggable="false" alt="✌️" title="Siegeshand" aria-label="Emoji: Siegeshand">">

Your Contact Info: Don& #39;t assume people will know where to find your content. Make sure to make things easy, include all the ways people can reach you & find your content. It& #39;s super important to list out individual links if your username isn& #39;t the same across all platforms

https://abs.twimg.com/emoji/v2/... draggable="false" alt="☎️" title="Telefon" aria-label="Emoji: Telefon">

Your Contact Info: Don& #39;t assume people will know where to find your content. Make sure to make things easy, include all the ways people can reach you & find your content. It& #39;s super important to list out individual links if your username isn& #39;t the same across all platforms https://abs.twimg.com/emoji/v2/... draggable=

" title="Your Contact Info: Don& #39;t assume people will know where to find your content. Make sure to make things easy, include all the ways people can reach you & find your content. It& #39;s super important to list out individual links if your username isn& #39;t the same across all platforms https://abs.twimg.com/emoji/v2/... draggable="false" alt="☎️" title="Telefon" aria-label="Emoji: Telefon">" class="img-responsive" style="max-width:100%;"/>

Now that we& #39;ve covered the necessities, there are lots of other things you can include. Highlight your past or current partnerships, what you can offer brands, pricing, pre-defined packages (think "2 tweets + 1 hr stream"), or al-a-cart options

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Including past or current sponsors can give you more credibility, give brands confidence in your work & shows you’re active in the space. They can also see upfront if there’s a current sponsorship conflict or if you might be a good fit based on similar brand objectives

https://abs.twimg.com/emoji/v2/... draggable="false" alt="👨‍❤️‍👨" title="Pärchen mit Herz (Mann, Mann)" aria-label="Emoji: Pärchen mit Herz (Mann, Mann)">

" title="Including past or current sponsors can give you more credibility, give brands confidence in your work & shows you’re active in the space. They can also see upfront if there’s a current sponsorship conflict or if you might be a good fit based on similar brand objectives https://abs.twimg.com/emoji/v2/... draggable="false" alt="👨‍❤️‍👨" title="Pärchen mit Herz (Mann, Mann)" aria-label="Emoji: Pärchen mit Herz (Mann, Mann)">" class="img-responsive" style="max-width:100%;"/>

Highlight opportunities for brand integration into your content. These can go beyond overlays & panels, so get creative! Are there different things that might be platform-specific? More opportunities for activation also means a higher perceived value of what you& #39;re offering

https://abs.twimg.com/emoji/v2/... draggable="false" alt="💰" title="Geldsack" aria-label="Emoji: Geldsack">

" title="Highlight opportunities for brand integration into your content. These can go beyond overlays & panels, so get creative! Are there different things that might be platform-specific? More opportunities for activation also means a higher perceived value of what you& #39;re offering https://abs.twimg.com/emoji/v2/... draggable="false" alt="💰" title="Geldsack" aria-label="Emoji: Geldsack">">

A great pitch deck will showcase your best stuff. You might not have 100K followers, but do you have a great engagement rate? Awesome, highlight that! CCV isn& #39;t everything, that& #39;s especially true if you can show custom content that will benefit a brand& #39;s marketing efforts

https://abs.twimg.com/emoji/v2/... draggable="false" alt="💵" title="Banknote mit Dollar-Zeichen" aria-label="Emoji: Banknote mit Dollar-Zeichen">

" title="A great pitch deck will showcase your best stuff. You might not have 100K followers, but do you have a great engagement rate? Awesome, highlight that! CCV isn& #39;t everything, that& #39;s especially true if you can show custom content that will benefit a brand& #39;s marketing efforts https://abs.twimg.com/emoji/v2/... draggable="false" alt="💵" title="Banknote mit Dollar-Zeichen" aria-label="Emoji: Banknote mit Dollar-Zeichen">" class="img-responsive" style="max-width:100%;"/>

If you& #39;ve already done some campaigns, include examples of content that’s popped & highlights your originality. Showing your creativity here can help differentiate you from the competition. You can also add stats that show how the campaign performed overall

https://abs.twimg.com/emoji/v2/... draggable="false" alt="📈" title="Tabelle mit Aufwärtstrend" aria-label="Emoji: Tabelle mit Aufwärtstrend">

If you& #39;ve already done some campaigns, include examples of content that’s popped & highlights your originality. Showing your creativity here can help differentiate you from the competition. You can also add stats that show how the campaign performed overall https://abs.twimg.com/emoji/v2/... draggable=

" title="If you& #39;ve already done some campaigns, include examples of content that’s popped & highlights your originality. Showing your creativity here can help differentiate you from the competition. You can also add stats that show how the campaign performed overall https://abs.twimg.com/emoji/v2/... draggable="false" alt="📈" title="Tabelle mit Aufwärtstrend" aria-label="Emoji: Tabelle mit Aufwärtstrend">">

Clearly show the period your stats cover & don’t ever inflate your numbers! This info is easily accessible & always gets double-checked. Partnerships are built on trust, & nothing will ruin your chances with a brand faster than lying on your introduction

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🛑" title="Stoppzeichen" aria-label="Emoji: Stoppzeichen">

Customise for every brand you approach! Different clients have different goals & needs. Look at your deck from the perspective of the brand receiving it. If you’re looking to work with devs on a new horror game, highlight the horror games you’ve streamed the most

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Don’t include a list of brands you& #39;d like to work with. If you say you LOVE coffee, you increase your chances for sponsorship opportunities more than you do by mentioning a specific brand. You may alienate brands not included in your list or by directly mentioning a competitor

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So what if you& #39;re just starting and don& #39;t have any past campaigns to list? Create your own! Do product shots for that new piece of hardware you just bought. Create a fun campaign to promote a game you& #39;re already playing and show

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https://abs.twimg.com/emoji/v2/... draggable="false" alt="👏" title="Applaus-Zeichen" aria-label="Emoji: Applaus-Zeichen"> your

https://abs.twimg.com/emoji/v2/... draggable="false" alt="👏" title="Applaus-Zeichen" aria-label="Emoji: Applaus-Zeichen"> creativity

https://abs.twimg.com/emoji/v2/... draggable="false" alt="👏" title="Applaus-Zeichen" aria-label="Emoji: Applaus-Zeichen">

It& #39;s also a great idea to have a condensed version for easy sharing on social. Make sure it includes all the basics. A quick bio, your stats, recent games or projects, & contact info. You can even size it specifically for the platform you’re sharing on, such as Twitter or IG

https://abs.twimg.com/emoji/v2/... draggable="false" alt="👌" title="OK-Hand" aria-label="Emoji: OK-Hand">

It& #39;s also a great idea to have a condensed version for easy sharing on social. Make sure it includes all the basics. A quick bio, your stats, recent games or projects, & contact info. You can even size it specifically for the platform you’re sharing on, such as Twitter or IG https://abs.twimg.com/emoji/v2/... draggable=

" title="It& #39;s also a great idea to have a condensed version for easy sharing on social. Make sure it includes all the basics. A quick bio, your stats, recent games or projects, & contact info. You can even size it specifically for the platform you’re sharing on, such as Twitter or IG https://abs.twimg.com/emoji/v2/... draggable="false" alt="👌" title="OK-Hand" aria-label="Emoji: OK-Hand">" class="img-responsive" style="max-width:100%;"/>

If you& #39;re just getting started or don& #39;t have the budget to hire a designer, Canva is an excellent resource for easily customisable templates (including many free ones)! Just remember this is a living document that gets updated regularly, so keep that in mind when designing it.

Finally, a huge THANK YOU to everyone who let us incorporate their amazing pitch decks as examples throughout this thread

https://abs.twimg.com/emoji/v2/... draggable="false" alt="💚" title="Grünes Herz" aria-label="Emoji: Grünes Herz"> @grimsevers_ @OhKleoJones @ItsShanghaid @TwistyShape @Drunkn_Buddha @SariaSlays_ @chonkikage @BobDuckNWeave @sophiekeen @_RetroKrystal

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