I spent 2 years looking at 100s of “systems” to help my businesses run better.

I found 7 that are the best at solving the problems every business has.

They have transformed my businesses, career, and life by allowing me to focus 100% on pleasing my customers.

Here they are!
PROCESS/STRATEGY/VISON/ORGANIZATIONAL DESIGN
- EOS/Traction
- Cost: $17.99 for a book.

It is a very practical guide that solves all of these for an SMB.

Think of it as "business by worksheet."

Guides you from a 10-year big vision down to what you& #39;re doing each week.
MARKETING
-Storybrand
-Cost: $12.99 book.

What EOS does for its areas, Storybrand does for marketing.

Think of it as "marketing by worksheet."

It uses the same Hero& #39;s Journey (think Star Wars) that resonates with everyone.

Then turns that into highly effective marketing.
HIRING TOP TALENT
-Topgrading
-Cost: $14.99 book.

This is the "contrarian& #39;s hiring methodology".

It takes all the common, broken ideas in hiring and does the opposite.

You get a process that only high performers get through.

(Caveat: great ideas but some a bit dated.)
PERSONALITY ASSESSMENTS
-Culture Index
-Cost: Thousands/yr (sorry)

Unlike Meyers-Briggs, DISC, etc -- it& #39;s scientifically backed.

So you can use it in hiring.

It& #39;s also valuable as you try to "meet your employees where they are."

We& #39;re all unique special flowers after all :-)
CUSTOMER SATISFACTION MEASUREMENT
-Net Promoter Score
-Cost: $16.57 book

All the customer satisfaction systems are broken.

NPS is just the least broken one.

The good news it& #39;s gotten really easy to implement with all of the Saas systems out there.
MANAGEMENT
-First, Break All the Rules is a timeless classic.
-Cost: $18.26 a book

This is the contrarian& #39;s guide to being a manager.

Based on studies of productive managers, they developed best practices.

Ex: should a manager spend more time with a-players or the weak ones?
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