"I have a bad feeling about this..."

For most humans, this phrase wouldn't cause you to bat an eye or even think twice.

For Star Wars nerds this phrase is so much more.

Here's why we should pay more attention to nerds if we truly want to create better communities.

If you're a Star Wars nerd, you likely picked up the familiarity of this phrase.

As far as flywheels go — the Star Wars franchise has one of the most intense flywheels.

Let's look at this from a community lens, starting with a musical.

A musical about Star Wars to be exact

A Musical About Star Wars ( @StarWarsNYC)

created by Taylor Crousore, Emily McNamara and Scott Foster taps into the larger Star Wars community and embraces nerddom to make a living.

(and have catchy tunes)

This is the Community Creator Economy

https://bit.ly/3aSg1n0 

As humans, oftentimes – all we're looking looking for is a place to geek out with one another.

To feel understood, to feel a sense of belonging.

No longer selling services or resources, creators participating in the Community Creator Economy are selling connection.

This phenomenon isn't just driven by nerds:

— Sports fans make pilgrimages to games
—  @HamiltonMusical fans coughed up some serious $ for tickets
— Entrepreneurs participate in @StartupWeekend

We seek connection with those who have the same values, passions and interests.

Community creators are people who:

— Make a living off of community
— Believe in the power of access, and
— Provide exclusive content for their community
— Entertain niche subgroups
— Allow for deeper connection among fellow fans
— Embrace their passions

While community creators have roots in nerdom, it’s no longer just for the geeks.

The community creator is for anyone who is absolutely passionate about something.

Curious to learn more?

Check out my latest article for @RosielandHQ https://rosie.land/posts/the-future-of-the-community-creator-economy

It's no wonder why we're seeing an explosion of growth in companies that are fueling this growth as well.

Here are a few companies I'm keeping my eyes on:

—  @Patreon
— @stir
— @OrbitModel
—  @pico
— @newness_tv
—  @Twitch

Who powers your community?
Anyone I should add?

Are you a member of the Community Creator Economy?

Do you have something that you're ridiculously passionate about?

I'd love to hear more about it!

Let me know about your fan clubs!

In the meantime — here are just a few of my recommendations of folks who are killin' it

—  @hellofatmavis
—  @GetShuffle / @adayeoyh x @sam_oshins
—  @thesnaxshot / @iiiitsandrea
—  @daniellexo
—  @helpingcreative / @saranosocks

Thanks for sharing your passions with the