Read on Twitter
A thread on one of my favourite upcoming $ALTS - @MILCplatform / $MLT.
This is a one-of-a-kind project with a strong value proposition and experienced team that is tackling a huge problem in a $500bn global market. Let me explain…
This is a one-of-a-kind project with a strong value proposition and experienced team that is tackling a huge problem in a $500bn global market. Let me explain…
The world consumes content faster than it ever has. COVID and international lockdowns have only accelerated this trend. But have you ever thought - where does that content come from? What happens "behind the curtain"?
It's a complex process between content producers and publishers. There are then intermediaries taking large fees (30-50%) and adding nothing to the content. This is due to the complexities of international licencing agreements, with no defined standard.
A lot of this trade has been done at events / in person. This is costly in the form of time and travel costs, as well as attendance fees and is certainly not the way the world is heading. A digital, international solution is a logical evolution.
This is where $MLT steps in. They have created the MILC platform (which they started building in 2018!) that allows for this content to be easily bought and sold in a transparent manner directly between producer and content provider (think Netflix).
A key point on the above features is audience participation. Not only are there significant cost savings and administrative reductions, but brings the opportunity for content buyers and producers to engage DIRECTLY with their audiences upfront.
"OK so it's an amazon for video content. Gotcha." I hear you say. "What about the team and tokenomics? Why MILC?". A good question. Ever heard of Welt Der Wunder?
WDW are an independent free-to-air TV-network in Germany and Switzerland. They have been around for 25 years and have over €48M of production content, that will be on the MILC platform. Content, experience & contacts are the key for long term growth.
The team themselves are well versed in the industry and their founder, Hendrik Hey, has quite a filmography himself as well as over 25 years in the industry himself.
The team have managed to get a load of great advisors on board as well - from seasoned entrepreneurs to blockchain and media experts. A few in there you might recognise like @JP_Mullin009 , with advisors from $FRM and $GTH.
Initial circ. Supply will be 33.2m $MLT at $0.09; or $3m market cap for a project with a working product, unique offering and strong background in the industry. IDO is expected sometime in May.
One gem hidden in their whitepaper (and an exciting use of #NFTs in my book) is the thought of funding new productions via NFTs, e.g. owning a "piece" of the film/production. This would simply allow easier access to funds for content creators.
So in summary:
- Unique project backed by 25+ years of industry experience
- Solves a global problem for a $500bn+ industry
- $3m initial mcap/$18m fully diluted ($9m assuming full burn)
Looking forward to the imminent launch!
- Unique project backed by 25+ years of industry experience
- Solves a global problem for a $500bn+ industry
- $3m initial mcap/$18m fully diluted ($9m assuming full burn)
Looking forward to the imminent launch!
As a disclosure; no I was not paid to write this.
I am invested in the private sale though.
I will never shill anything I am not personally invested in
I am invested in the private sale though.
I will never shill anything I am not personally invested in
