Read on Twitter
3 Steps to Repurposing Your Content for Every Channel@LouisSlices talks with @harrydry about repurposing content to boost your marketing…
This is meta, because it's my newsletter content that I'm repurposing for Twitter! Here we go…
Word of caution: before you drive lots of traffic to your website, make sure it's converting well. You don't want a leaky bucket!
The 3 steps:
Before publishing an article, pull out some quick tips and share them on their own
Once published, create helpful social media posts + link to your article at the END
Email your audience with the full article + ask for likes/upvotes on social media
Before publishing an article, pull out some quick tips and share them on their own Once published, create helpful social media posts + link to your article at the END Email your audience with the full article + ask for likes/upvotes on social media
Other takeaways:
Write authentically and promote your articles yourself
Write great content worth sharing—obvious but often forgotten
(cont.)
Write authentically and promote your articles yourself Write great content worth sharing—obvious but often forgotten(cont.)
Adjust the format of your social media posts for each platform
Share your primary social media post at the end of articles + ask for upvotes
Be helpful—don't force-push people to your website(cont.)
For LinkedIn, combine a long-form article with a short "highlight" post
For Reddit, share full articles, linking to your site for feedback/questions only(cont.)
Choose the platform that works best for you—it may not be Twitter
Test and experiment to find out what works for you and each platform
Focus on basics, not tactics, e.g learn to write great titles
Liked the thread? You'll looooove the newsletter! 
https://xebel.co/course-creators-weekly/?utm_source=twitter&utm_medium=organic&utm_campaign=twitter_threads
https://xebel.co/course-creators-weekly/?utm_source=twitter&utm_medium=organic&utm_campaign=twitter_threads
Listen to the episode on the Everyone Hates Marketers podcast:https://www.everyonehatesmarketers.com/podcast/repurposing-your-content
