https://abs.twimg.com/emoji/v2/... draggable="false" alt="♻️" title="Universelles Recycling-Symbol" aria-label="Emoji: Universelles Recycling-Symbol"> 3 Steps to Repurposing Your Content for Every Channel

@LouisSlices talks with @harrydry about repurposing content to boost your marketing…

This is meta, because it& #39;s my newsletter content that I& #39;m repurposing for Twitter! Here we go… https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇🏼" title="Rückhand Zeigefinger nach unten (mittelheller Hautton)" aria-label="Emoji: Rückhand Zeigefinger nach unten (mittelheller Hautton)">
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⚠️" title="Warnsignal" aria-label="Emoji: Warnsignal"> Word of caution: before you drive lots of traffic to your website, make sure it& #39;s converting well. You don& #39;t want a leaky bucket!
The 3 steps:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="1️⃣" title="Tastenkappe Ziffer 1" aria-label="Emoji: Tastenkappe Ziffer 1"> Before publishing an article, pull out some quick tips and share them on their own
https://abs.twimg.com/emoji/v2/... draggable="false" alt="2️⃣" title="Tastenkappe Ziffer 2" aria-label="Emoji: Tastenkappe Ziffer 2"> Once published, create helpful social media posts + link to your article at the END
https://abs.twimg.com/emoji/v2/... draggable="false" alt="3️⃣" title="Tastenkappe Ziffer 3" aria-label="Emoji: Tastenkappe Ziffer 3"> Email your audience with the full article + ask for likes/upvotes on social media
Other takeaways:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="😇" title="Lächelndes Gesicht mit Heiligenschein" aria-label="Emoji: Lächelndes Gesicht mit Heiligenschein"> Write authentically and promote your articles yourself
https://abs.twimg.com/emoji/v2/... draggable="false" alt="✅" title="Fettes weißes Häkchen" aria-label="Emoji: Fettes weißes Häkchen"> Write great content worth sharing—obvious but often forgotten

(cont.)
https://abs.twimg.com/emoji/v2/... draggable="false" alt="📦" title="Paket" aria-label="Emoji: Paket"> Adjust the format of your social media posts for each platform
https://abs.twimg.com/emoji/v2/... draggable="false" alt="🙏🏻" title="Gefaltete Hände (heller Hautton)" aria-label="Emoji: Gefaltete Hände (heller Hautton)"> Share your primary social media post at the end of articles + ask for upvotes
https://abs.twimg.com/emoji/v2/... draggable="false" alt="💁‍♀️" title="Frau verrät sich" aria-label="Emoji: Frau verrät sich"> Be helpful—don& #39;t force-push people to your website

(cont.)
https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔦" title="Elektrische Fackel" aria-label="Emoji: Elektrische Fackel"> For LinkedIn, combine a long-form article with a short "highlight" post
https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔗" title="Link Symbol" aria-label="Emoji: Link Symbol"> For Reddit, share full articles, linking to your site for feedback/questions only

(cont.)
https://abs.twimg.com/emoji/v2/... draggable="false" alt="🐦" title="Vogel" aria-label="Emoji: Vogel"> Choose the platform that works best for you—it may not be Twitter
https://abs.twimg.com/emoji/v2/... draggable="false" alt="🧪" title="Test tube" aria-label="Emoji: Test tube"> Test and experiment to find out what works for you and each platform
https://abs.twimg.com/emoji/v2/... draggable="false" alt="👌" title="OK-Hand" aria-label="Emoji: OK-Hand"> Focus on basics, not tactics, e.g learn to write great titles
https://abs.twimg.com/emoji/v2/... draggable="false" alt="👂🏼" title="Ohr (mittelheller Hautton)" aria-label="Emoji: Ohr (mittelheller Hautton)"> Listen to the episode on the Everyone Hates Marketers podcast:

https://www.everyonehatesmarketers.com/podcast/repurposing-your-content">https://www.everyonehatesmarketers.com/podcast/r...
You can follow @Merott.
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