Beyond the ridiculous notion of asking humans to not have emotion at work..

Asking your team to disregard these emotions is actively disconnecting your company from the very reason people buy your products.

Emotion. It’s the base of all human decision making.

Ironically, Basecamp leadership is now seeing the results of telling people to turn off their emotions. A mass calling out of their ridiculous behavior.

You’ve sparked emotion across the entire tech industry and it doesn’t just turn off. You’ve stained your brand as anti-human.

Here’s a great thread of the realities of this type of business leadership. Emotion is human nature, no company should be able to tell you otherwise. https://twitter.com/yeseniaa/status/1387439097397010435