Format matters much more than you think.

Here are 21 tweet formats to help you zoggle when others zag:
Type:
The Quickie

How It's Done:
Short. One line. To the point. Relevant.

Example: @jackbutcher https://twitter.com/jackbutcher/status/1377260100138721284?s=20
Type:
Parallelism

How It's Done:
Starts or ends with similar phrasing. The lines feed off of one another. These tend not to be long tweets.

Example: @mkobach https://twitter.com/mkobach/status/1269969789348438017?s=20
Type:
Self-Destructing Tweet

How It's Done:
This requires a tool like @Hypefury to schedule a follow-up tweet when your tweet hits a certain amount of likes or RTs. Make an asset, attach the link in the scheduling queue, and set the timer.

Example: me! https://twitter.com/heyblake/status/1326349152561881089?s=20
Type:
Pull a Jack Butcher

How It's Done:
Turn your own complex ideas into simple visuals.

Example: @waitbutwhy https://twitter.com/waitbutwhy/status/1385020608854077441?s=20
Type:
Mess Sutff Up

How It's Done:
Avoid perfect. People will notice, and it will drive engagement.

Example: me! https://twitter.com/heyblake/status/1325881670751330305?s=20
Type:
Practice Tough Love

How It's Done:
Say things that are hard to hear, but only if you truly believe them.

Example: @SalesNotepad https://twitter.com/SalesNotepad/status/1382266024825872384?s=20
Type:
Advice in Lists

How It's Done:
This is the easiest way to visualize tidbits of advice. Whenever possible, break advice up into a list.

Example: @Julian https://twitter.com/Julian/status/1340876336764612608?s=20
Type:
The No-Fluff Hack

How It's Done:
Go straight into the good stuff. No intro, just advice. Give away your hacks and advice as swiftly as you can for free.

Example: @dvassallo https://twitter.com/dvassallo/status/1375145557853757445?s=20
Type:
Handwriting

How It's Done:
Use your own drawing and handwriting from time to time to show your personality and get your point across.

Example: me! https://twitter.com/heyblake/status/1316550089054146560?s=20
Type:
Shrouded in mystery

How It's Done:
Put out tweets that have no resolution. Not all the time, but som-

Example: @Suhail https://twitter.com/Suhail/status/1387042982491086857?s=20
Type:
Volunteer as tribute

How It's Done:
Play. Freaking. Games! It's the best, and it works. I can't help you come up with ideas, but just try stuff out.

Example: me! https://twitter.com/heyblake/status/1321627096523837440?s=20
Type:
Tech stacks on stacks on stacks

How It's Done:
Unveil your fav tools, creators, accounts, whatever every so often.

Example: me! https://twitter.com/heyblake/status/1386406405683306496?s=20
Type:
Challenge convention

How It's Done:
Do weird stuff with your formatting. Make it look totally uncommon.

Example: @RampCapitalLLC https://twitter.com/RampCapitalLLC/status/1383439223215124489?s=20
Type:
Say it like you meme it

How It's Done:
Make people laugh! Use memes to do the work for you. Hit on relevant pain points or trends.

Example: @TrungTPhan https://twitter.com/TrungTPhan/status/1386740668031139843?s=20
Type:
Tell us what you don't know

How It's Done:
Just admit openly what you don't know. Others will prolly relate.

Example: @tobydoyhowell https://twitter.com/tobydoyhowell/status/1293896571424129026?s=20
Type:
Give us life updates

How It's Done:
Share your big news. Involve the community. Help us feel a part of this alongside you.

Example: @austin_rief https://twitter.com/austin_rief/status/1386039096976543754?s=20
Type:
Speak our mind

How It's Done:
Find thoughts that other people clearly have on their minds. Share that thought.

Example: @web https://twitter.com/web/status/1333225753740185600?s=20
Type:
Stop the scroller

How It's Done:
Use bizarre imagery from your life to get people to stop scrolling. Then reward them with a fun idea.

Example: @MrBeast https://twitter.com/MrBeast/status/1368947774792884232?s=20
Type:
Pop and lock

How It's Done:
Tie your job or skill set back to pop culture. We all need a laugh every now and again.

Example: @brianne2k https://twitter.com/brianne2k/status/1213836867298299904?s=20
Type:
Big vision

How It's Done:
Involve us in your big vision on a regular basis, like Pomp does around Bitcoin.

Example: @APompliano https://twitter.com/APompliano/status/1386667762572046339?s=20
Type:
Let's be real

How It's Done:
Don't beat around the bush. Share stuff that's tough. Make sure others know you're human. Help them feel comfortable doing the same.

Example: @iamharaldur https://twitter.com/iamharaldur/status/1386681439027179528?s=20
If you liked this:

1. Please follow me @heyblake
2. Retweet the first tweet
(this helps a ton!)
You can follow @heyblake.
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