How a leading narrative helps your #storytelling and makes you a better creator.

A thread in 4 steps

1|
The starting point of any leading narrative is usually a conflict, for example:

adventure vs. security
dependence vs. independence
productivity vs. procrastination

Define your audience's conflict. What do they have to overcome to reach their goals?

2|
Show your audience how you can help them overcome their conflict.

Example: productivity vs. procrastination

Give them content that helps to overcome procrastination in order to become more productive.

3|
Define a leading narrative. It will guide you through all your content activities.

Example: I am the reliable partner for your entrepreneurial adventure and help you to overcome procrastination in order to become a bit more productive every day.

4|
If you enjoyed this thread and want more tips on how to become a better creator follow me here: @ContentDonuts