Read on Twitter
I try not to bicker too much on my timeline because I don’t want to be
thatperson, but it’s been hard to scroll through my feed this week when (white) marketers remain silent about serious issues affecting specific communities, yet get up in arms over the most trivial things.
thatperson, but it’s been hard to scroll through my feed this week when (white) marketers remain silent about serious issues affecting specific communities, yet get up in arms over the most trivial things.
Case in point, I tweeted this a few weeks ago, and I feel like nothing has changed. This is probably an evergreen tweet I could recycle over and over again... https://twitter.com/west_syed/status/1374851339520380943
Now, don’t get me wrong, I’m not oblivious to what’s going on—we’re in the middle of a pandemic, people are losing their jobs, there’s political and civil unrest, folks are being shot and it seems like Mother Nature can’t catch a break.
It can all be a lot for one person.
It can all be a lot for one person.
As someone who’s worked in social media for a decade and been on Twitter for the same amount of time, I understand that people come here for escapism and entertainment.
No one comes here to face additional stress on top of what’s already on their plate.
No one comes here to face additional stress on top of what’s already on their plate.
All that said, I think it hit a nerve when news of the George Floyd case was overrun by SMM’s irate over the tweet from the Raiders, and then crying over the difficulties of our industry.
There’s a time and a place for that, and some of you need to learn how to read the room.
There’s a time and a place for that, and some of you need to learn how to read the room.
And because that wasn’t enough, not even two days later, my timeline blew up because folks were up in arms about paper, pens and résumés.
Seriously pause for a moment and think about that, considering all that’s going on in our world.
Seriously pause for a moment and think about that, considering all that’s going on in our world.
I won’t act like I’m above it all. I’ve certainly entered the ring when I felt like someone was saying something egregious.
But I like to think you can pick your battles, and that there’s a difference between disagreeing with someone and getting nasty.
But I like to think you can pick your battles, and that there’s a difference between disagreeing with someone and getting nasty.
What is Twitter?
At the end of the day, it’s a free app where people log on, shout into the void and hope strangers want to talk back.
It’s. Not. That. Serious.
Some of y’all need to be reminded that you have a choice to not engage.
Better yet...take a digital break.
At the end of the day, it’s a free app where people log on, shout into the void and hope strangers want to talk back.
It’s. Not. That. Serious.
Some of y’all need to be reminded that you have a choice to not engage.
Better yet...take a digital break.
So what’s my thesis?
This is an industry that claims to care for mental health + allyship, but is quick to dunk on someone.
Instead, use that same energy to support women and POC. The Black and Asian communities are hurting right now.
Not sure what to do? Listen + amplify.
This is an industry that claims to care for mental health + allyship, but is quick to dunk on someone.
Instead, use that same energy to support women and POC. The Black and Asian communities are hurting right now.
Not sure what to do? Listen + amplify.
This has been on my mind for a while and I’ve been hesitant to speak, but we’re not putting up with performative posts anymore. We’re sick and tired of being sick and tired. Either support us or cool it off with the nonsense.
Always open for discussion, publicly or privately.
Always open for discussion, publicly or privately.
