Newbie's perception of Twitter...
A thread -

It has been ... months/days since I have started my Twitter activity religiously.
At first, Twitter to me seemed like a platform where all the who's who guys in politics infuse their views for gaining traction.

Just to be clear, the majority of Indians still think of it as the same.

Nonetheless, me being an enthusiastic 23-year-old who runs a startup, decided to explore it from those lenses and started to search for some value addition in terms of Personal branding.

This led me to follow some very interesting personalities whom I have mentioned in the latter part of this thread.
Gradually I started noticing and parallelly deciphering why does content from these people work.

This bought me to two main conclusions –
Their content was solely driven by a 1.) Pinpointed and 2.) Fully transparent knowledge sharing approach.

This is when I understood that personal branding is not only about the quantity of audience you attract, but about how much you can help the right audience and community you aspire to build as a family.