When I interviewed Allie summer of 2018, she was at a fork in the road: content marketing or data analytics.

Lucky for @AnimalzCo, she chose content. Before she heads to @getcensus to pursue a new opportunity, a quick celebration of her hard work https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇🏽" title="Rückhand Zeigefinger nach unten (mittlerer Hautton)" aria-label="Emoji: Rückhand Zeigefinger nach unten (mittlerer Hautton)"> https://twitter.com/devgonegonzo/status/1384694374395617282">https://twitter.com/devgonego...
In her first year working for Animalz, Allie tackled our most complex customers:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✈️" title="Flugzeug" aria-label="Emoji: Flugzeug"> a drone startup
https://abs.twimg.com/emoji/v2/... draggable="false" alt="🤖" title="Robotergesicht" aria-label="Emoji: Robotergesicht"> an RPA juggernaut
https://abs.twimg.com/emoji/v2/... draggable="false" alt="💰" title="Geldsack" aria-label="Emoji: Geldsack"> a UK based equity management co

She took on each challenge with curiosity and confidence, and an intense desire to learn while helping customers succeed.
It& #39;s hard to remember while you& #39;re in it how much higher the likelihood of failure is when you& #39;re doing new things, especially for and with very early stage startups. Allie was unflappable, running towards problems and putting in the work to continuously improve.
Allie became a go to resource for so many customers, it was clearly time to form a team around her to help her become higher leverage. We batted around the idea of formally launching a department to support our most complex customers.
Allie worked with @ajtatey, @gmariethatsme, @kplikethebird and @LindseyNPeacock to realize that vision:

https://www.animalz.co/blog/technical-content/">https://www.animalz.co/blog/tech...
While it& #39;s bittersweet, as a leader I hope that our team consistently outgrows their role.

"Eventually, you will create enough leverage to automate the job or grow out of it, and this is when you start the cycle over. Learn. Execute." - @henrysward https://carta.com/blog/carta-101/ ">https://carta.com/blog/cart...
On @devgonegonzo& #39;s last day here, I want to recognize the hard work and also say thank you. Thank you for blue sky thinking, real feedback, next level customer centricity, brave curiosity, and the reminder that life is a lot bigger than the work we do each day. We will miss you!
You can follow @haleymbryant.
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