Earlier today, I was a Guest Speaker at a @Utiva Digital Marketing Masterclass, where I trained participants specifically on:

Instagram for Business: Caption Writing and Copywriting.

It was an awesome session.

Here are a few things I talked about: 👇🏾👇🏾
Captions are Copies, they are like blogs (microblogging) and should be treated as such...with a special touch.
When writing Captions, take note of these:

- Make it Short and to the point

- Make it conversational

- Make it free of grammatical erros

(Yea, it was intentional 😉)
-Use storytelling

- Catch the Audience/User's attention with your first line/paragraph

- Write your captions like a human; write captions like you speak. You aren't a robot so, why write captions like one
- Space your texts properly (Don't forget to still keep it very short)

- Don't forget to use a powerful CTA!
If you got some extra tips (for Captions), kindly top mine; Drop them in the comments!

I look forward to it.

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