Addressed the conference on “Tapping Tourism Potential of Kashmir”.
The objective of the event was to showcase the Myriad tourism products of UT and promote J&K tourism as the destination for #leisure, #adventure, #eco, #wedding and #MICE tourism.
@tourismgoi @JandKTourism

#Tourism sector in #JammuAndKashmir is being developed as per the vision of #SustainableDevelopment goals. Besides, dedicated focus is given to strengthening the #Hospitality segment and for establishing a #RobustTourismInfrastructure system in JK.

My sincere gratitude to Hon'ble PM @narendramodi Ji for sanctioning Rs 786 Cr for promotion of #Tourism & #culture. Also thanked Union MoS for Tourism & Culture, @prahladspatel ji for providing continuous support & interventions for development of various tourist destinations

#Tourism in #JammuAndKashmir has immense potential. It needs to be explored properly. There are many #TouristPlaces in #Kashmir, which are the #FavoriteDestinations of #FilmIndustry since the 60s-70s.
@tourismgoi @JandKTourism

Govt is working towards developing best resources through public & private investment. #Kashmir would once again be brought back to #SilverScreen through #NewFilmPolicy being announced by J&K Admin within a few days
@tourismgoi @JandKTourism

The Govt has adopted a five-pronged approach for effective transformation of #TourismPotential of J&K. A comprehensive mechanism is being laid down to provide best facilities to #Corporate #Golfers, #tourists and #FoodConnoisseurs
@tourismgoi @JandKTourism @incredibleindia

The discussions of today’s conference would prove beneficial in using the full potential of #KashmirTourism as #WeddingDestination, #FilmTourism and MICE Tourist Management. Kashmir has high potential in these three areas.
@tourismgoi @JandKTourism @incredibleindia

A number of #PolicyInterventions have been made to provide financial support to various stakeholders from the tourism sector.
To facilitate ease of travel, night time operations have also been allowed at the Srinagar Airport.
@tourismgoi @JandKTourism @incredibleindia

Tourists want to connect with locals & enjoy first-hand experience of #craft & #culture. They would like to prefer experience over prefab tour packages. J&K has enough potential in this regard & sufficient promotion is needed for same.
@tourismgoi @JandKTourism @incredibleindia