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I actually think this was a good question by Maher about use of LATINX and I also thought it was a good answer by @SenAlexPadilla. The full interview is on HBO Max from last night's Real Time.
It is an important point that gets lost in political communication. You always need to know your target audience and read the room. LATINX, as much as it might bristle older generations, does have agency in younger communities.
As an outlet that has been covering this debate since 2014/2015 (look it up), I think LATINX is a term that has staying power with a certain part of Latino community. And @SenAlexPadilla is right: look at usage in different groups. https://www.latinorebels.com/2020/08/11/pewstudylatinx/
In addition, it was an effective move by the right to use it as a campaign issue bc obviously that is what happened. I mean, I got Sopo to admit that in my 2019 interview with him. https://www.latinorebels.com/2019/11/06/latinxpodcast/
Also, I will add that it is very easy (and lazy) for some Latinos to just flat out reject anyone in our community who uses the term LATINX. I don't play it that way and will always give an individual the agency to decide what label they want to self-identify.
It is also factually wrong to say that LATINX came from woke white liberals. It actually came from Latin America in the early 2000's. Although I will say that I don't need white people using it as if they are experts on Latinidadz
And finally, there are plenty of people who reject the term LATINX for other valid reasons, just like they reject LATINO. https://www.latinorebels.com/2017/07/20/why-i-chose-to-not-be-latinx/
So seriously, if you are interested in the origins and takes of LATINX, @latinorebels has published several pieces over the years that have become highly cited pieces in this discussion, both in the embracing of the term and in the rejection of the term.
Also, plenty of voices who completely reject the term LATINO and also reject that @latinorebels was even founded in the first place 10 years ago. I get it and I am also fully aware that the outlet is not for everyone. So go create your own lanes. Nobody is stopping you.
And now terms like LATINE are appearing as responses to LATINX. Identify really is personal. It will always be.
Here are some essays from @latinorebels published over the years that have been highly cited in this debate
From 2015 https://www.latinorebels.com/2015/12/05/the-case-for-latinx-why-intersectionality-is-not-a-choice/
From 2015 https://www.latinorebels.com/2015/12/05/the-case-for-latinx-why-intersectionality-is-not-a-choice/
Also from 2015 https://www.latinorebels.com/2015/12/12/the-x-ing-of-language-the-case-against-latinix/
This is a recent one by @CesarVargas365 https://www.latinorebels.com/2020/08/18/latinxopinion/
And also this one from @1stworldchicano in 2020 https://www.latinorebels.com/2020/08/19/latinxhistoryshiftingterms/
Finally, I will leave you with this. https://twitter.com/latinorebels/status/1330920521161117699?lang=en
