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How to QUICKLY SCALE your agency.
A thread.
A thread.
this works for ANY AGENCY
but.
as an example
Let's say you're a Solopreneur doing Facebook Ads
2 employees (admin assistant, media buyer), 5 clients
Monthly financials:
-$20K rev
-$5K expenses
$15K profit, 75% profit margin
but.
as an example
Let's say you're a Solopreneur doing Facebook Ads
2 employees (admin assistant, media buyer), 5 clients
Monthly financials:
-$20K rev
-$5K expenses
$15K profit, 75% profit margin
you're stuck..
unable to grow for 2-3 years
I'll teach you EXACTLY how to break this curse
unable to grow for 2-3 years
I'll teach you EXACTLY how to break this curse
the informal first step is Mindset
"but how does mindset..."
-- LISTEN.
U need to sacrifice short term PROFIT for long term REVENUE
yes, your profit margin will shrink
yes, you will be uncomfortable for a few months
yes, you will go through big change.
it's ALL NECESSARY.
"but how does mindset..."
-- LISTEN.
U need to sacrifice short term PROFIT for long term REVENUE
yes, your profit margin will shrink
yes, you will be uncomfortable for a few months
yes, you will go through big change.
it's ALL NECESSARY.
step 1 - make a Delegation List
work a full week
and write down EVERY SINGLE TASK you do along with how long it takes
Checking emails. Talking with clients.
Managing employees. Cold outreach. etc.
EVERYTHING
work a full week
and write down EVERY SINGLE TASK you do along with how long it takes
Checking emails. Talking with clients.
Managing employees. Cold outreach. etc.
EVERYTHING
After 7 days, you should have
a list of every task + how long it takes to do
now.. create a SEPARATE LIST called "Delegating"
add all tasks u can comfortably delegate
build a new Role & Job Description from this list
you will go out & hire someone for this Role
a list of every task + how long it takes to do
now.. create a SEPARATE LIST called "Delegating"
add all tasks u can comfortably delegate
build a new Role & Job Description from this list
you will go out & hire someone for this Role
Step 2 - Hire new employee
depending on how Complex the role is, decide salary
Take your Job Description
reach out to 20 Recruitment companies
ask if they can help you find someone for the role
5-6 will send u 2-3 vetted candidates each
interview 5, hire 1
depending on how Complex the role is, decide salary
Take your Job Description
reach out to 20 Recruitment companies
ask if they can help you find someone for the role
5-6 will send u 2-3 vetted candidates each
interview 5, hire 1
Step 3 - Clean house
fire shitty clients
fire shitty employees
replace shitty employees with high-performers
the easiest step of all.
keep reading.
fire shitty clients
fire shitty employees
replace shitty employees with high-performers
the easiest step of all.
keep reading.
Step 4 - Marketing
you've hired a new employee & freed up tons of your time
you can now focus on MARKETING...
choose 1 or 2 of these techniques. learn how. find clients.
- Cold Outreach (email/LinkedIn)
- FB Groups
- LinkedIn & Twitter (inbound leads)
you've hired a new employee & freed up tons of your time
you can now focus on MARKETING...
choose 1 or 2 of these techniques. learn how. find clients.
- Cold Outreach (email/LinkedIn)
- FB Groups
- LinkedIn & Twitter (inbound leads)
I recommend Cold Outreach
it's easiest, cheapest, & highest ROI...
learn how to do Cold Outreach
from G's like @blackhatwizardd @NickAbraham12 @linkedin_king & I
aim for these monthly Numbers
- 500 prospects contacted
- 70 replies
- 12 sales calls booked
- 4 clients closed
it's easiest, cheapest, & highest ROI...
learn how to do Cold Outreach
from G's like @blackhatwizardd @NickAbraham12 @linkedin_king & I
aim for these monthly Numbers
- 500 prospects contacted
- 70 replies
- 12 sales calls booked
- 4 clients closed
you're now COMFORTABLY closing 4 new clients a month
at $3K/mo retainers, that's $12K of new revenue every single month
in 12 months, you'll be doing $144K/mo
we play BIG GAMES over here
I'm not about scaling to $100K a month in 5 years
you're gonna do it in LESS THAN A YEAR
at $3K/mo retainers, that's $12K of new revenue every single month
in 12 months, you'll be doing $144K/mo
we play BIG GAMES over here
I'm not about scaling to $100K a month in 5 years
you're gonna do it in LESS THAN A YEAR
Step 5 - Systemize
systemize the FUCK out of your agency
build detailed systems for:
- project management
- client communication
- client problems
- firing employees
- firing clients
- middle management
- onboarding new clients
- onboarding new employees
systemize the FUCK out of your agency
build detailed systems for:
- project management
- client communication
- client problems
- firing employees
- firing clients
- middle management
- onboarding new clients
- onboarding new employees
every SINGLE SYSTEM PAGE
should be structured like this.
- Title
- System Explanation (what it is, how does it fit into the big picture, why we do it, when we do it, who does it)
- Step-By-Step (incredibly thorough with steps, sub-steps, hyperlinks, template messages, pictures)
should be structured like this.
- Title
- System Explanation (what it is, how does it fit into the big picture, why we do it, when we do it, who does it)
- Step-By-Step (incredibly thorough with steps, sub-steps, hyperlinks, template messages, pictures)
- Video Runthrough (screen capture of u going thru the whole system & explaining your thought process in depth)
- Resources (list of ANY links/documents/etc employee needs when doing this system)
keep the SAME EXACT STRUCTURE for every Systems page...
trust me on this.
- Resources (list of ANY links/documents/etc employee needs when doing this system)
keep the SAME EXACT STRUCTURE for every Systems page...
trust me on this.
Step 6 - Automate
hire a Zapier consultant
someone like what @NickAbraham12 is doing with No Code Necessary
Pay them $2K or $5K or $10K...
take them thru your business model & ALLLLL your systems
make sure they automate the FUCK out of everything
save tons of $ & headache
hire a Zapier consultant
someone like what @NickAbraham12 is doing with No Code Necessary
Pay them $2K or $5K or $10K...
take them thru your business model & ALLLLL your systems
make sure they automate the FUCK out of everything
save tons of $ & headache
Step 7 - Pivot
this is KEY
pivot.
find what isn't working.
stop doing it.
double the fuck down on what is working
if an employee isn't performing. FIRE EM ASAP
if a client is being an asshole. FIRE THEM TOO
if you're making tons of money in a specific niche
DOUBLE DOWN
this is KEY
pivot.
find what isn't working.
stop doing it.
double the fuck down on what is working
if an employee isn't performing. FIRE EM ASAP
if a client is being an asshole. FIRE THEM TOO
if you're making tons of money in a specific niche
DOUBLE DOWN
copy all these steps
And you will grow.
from a Solopreneur stuck
to a real BUSINESS OWNER
making millions $$
Godspeed
And you will grow.
from a Solopreneur stuck
to a real BUSINESS OWNER
making millions $$
Godspeed
No one is Talking about this
