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So now suddenly they’re keeping the ‘likes’ & ‘dislikes’ number visible on freshly released trailers on YouTube.
And the ratio is favourable for them.
What changed all of a sudden? Why ‘likes’ are more than ‘dislikes’ now?
Allow me to explain in this simple thread—
And the ratio is favourable for them.
What changed all of a sudden? Why ‘likes’ are more than ‘dislikes’ now?
Allow me to explain in this simple thread—
New ‘targeted’ campaigns are created. The videos are promoted heavily to the TG that’s favourable.
For instance, the chosen TG is the one that extremely likes the actors in those trailers, especially those who have a history of ‘hyper-liking’ such content.
For instance, the chosen TG is the one that extremely likes the actors in those trailers, especially those who have a history of ‘hyper-liking’ such content.
After India, the biggest consumer of Bollywood content is Pakistan. Followed by Nepal, US, UK & so on.
Right now Indian audience is not friendly for them. So the main TG is chosen from Pakistan & various other countries.
Right now Indian audience is not friendly for them. So the main TG is chosen from Pakistan & various other countries.
These carefully selected audience gives the content the initial boost.
Also, there are ‘squads’ available for hyper-liking & putting favourable comments.
Hiring these ‘squads’ is expensive. But well, right now there’s no limit on budgets.
Also, there are ‘squads’ available for hyper-liking & putting favourable comments.
Hiring these ‘squads’ is expensive. But well, right now there’s no limit on budgets.
The ‘squads’ have close to a million (can be more now) legit ids, all whitelisted, and very systematically cultivated over the years.
They’re mostly all ‘real’ people originating from various countries in the eyes of YouTube.
They’re mostly all ‘real’ people originating from various countries in the eyes of YouTube.
In past, for some films, where I’ve handled digital strategies, I’ve done ‘targeted campaigns’ for ‘likes’ & favourable comments.
Those were for films with lesser known actors, and they wanted to create a perception, which would then be sent across via press releases.
Those were for films with lesser known actors, and they wanted to create a perception, which would then be sent across via press releases.
Coming back to the ‘squads’. Using them they can create any narrative anywhere on social media. Larger the budgets, stronger the narrative, stronger the perception.
Payments to them are done via various cryptocurrencies.
Payments to them are done via various cryptocurrencies.
So, it’s not that they’re receiving more ‘likes’ suddenly. It’s huge money, plus the ‘squads’.
This will be followed up by carefully planted articles over coming days.
You’ll see ‘record-smashing’ headlines, another wave of ‘defaming’ SSR movement articles & so on.
This will be followed up by carefully planted articles over coming days.
You’ll see ‘record-smashing’ headlines, another wave of ‘defaming’ SSR movement articles & so on.
The bottom line—
Be alert. Be aware.
That’s why I said few days back: Reinvigorate.
We will need new energy, to take this to a whole new level.
Stay “united” for this new level. Be prepared for ‘anything’.
Be alert. Be aware.
That’s why I said few days back: Reinvigorate.
We will need new energy, to take this to a whole new level.
Stay “united” for this new level. Be prepared for ‘anything’.
