Read on Twitter
*THREAD*
Since moving from an Agency to In-House, Ive noticed something weird about myself.
While I used to bounce SEO ideas off of others at the Agency, I'm the only SEO here, so I feel my SEO creativity has dipped a bit.
But, for everything outside of SEO, I'm growing!
1/6
Since moving from an Agency to In-House, Ive noticed something weird about myself.
While I used to bounce SEO ideas off of others at the Agency, I'm the only SEO here, so I feel my SEO creativity has dipped a bit.
But, for everything outside of SEO, I'm growing!
1/6
I've dipped my toes outside of SEO work.
Spotify ads
Social Media
Traditional Marketing
PPC
Email Marketing
Product Marketing
Running Competitions
Just to name a few things I've got involved with.
2/6
Spotify ads
Social Media
Traditional Marketing
PPC
Email Marketing
Product Marketing
Running Competitions
Just to name a few things I've got involved with.
2/6
My Job as an SEO is to bring in traffic and ultimately sales.
SEO is a great way to do that, but not the only way.
I'm doing things I never would've had the chance to do Agency side and I feel my skills are all the better for it.
3/6
SEO is a great way to do that, but not the only way.
I'm doing things I never would've had the chance to do Agency side and I feel my skills are all the better for it.
3/6
Even pitching in with other aspects of the business, for example, if the phones are going crazy, I'll help take a customer call every now & then.
While that may seem like a poor use of time, speaking to customers, I know what they're looking for, how they're searching etc.
4/6
While that may seem like a poor use of time, speaking to customers, I know what they're looking for, how they're searching etc.
4/6
So because I speak to customers semi-regularly, I have a better understanding of our products and I can use these calls to help inform my SEO & Content strategy.
5/6
5/6
I'm not sure what point I'm trying to get across here, just I really like In-House life and I feel I'm a better marketer for my experience In-House being able to focus all my time onto improving 1 site in any way possible!
6/6
6/6
