*THREAD*

Since moving from an Agency to In-House, Ive noticed something weird about myself.

While I used to bounce SEO ideas off of others at the Agency, I'm the only SEO here, so I feel my SEO creativity has dipped a bit.

But, for everything outside of SEO, I'm growing!

1/6

I've dipped my toes outside of SEO work.

Spotify ads
Social Media
Traditional Marketing
PPC
Email Marketing
Product Marketing
Running Competitions

Just to name a few things I've got involved with.

2/6

My Job as an SEO is to bring in traffic and ultimately sales.

SEO is a great way to do that, but not the only way.

I'm doing things I never would've had the chance to do Agency side and I feel my skills are all the better for it.

3/6

Even pitching in with other aspects of the business, for example, if the phones are going crazy, I'll help take a customer call every now & then.

While that may seem like a poor use of time, speaking to customers, I know what they're looking for, how they're searching etc.

4/6

So because I speak to customers semi-regularly, I have a better understanding of our products and I can use these calls to help inform my SEO & Content strategy.

5/6

I'm not sure what point I'm trying to get across here, just I really like In-House life and I feel I'm a better marketer for my experience In-House being able to focus all my time onto improving 1 site in any way possible!

6/6