1/ The caliber of moderation determines the quality of the event. We gathered data from running 100+ virtual events. Learnings in THREAD
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2/ Great moderators suppress the urge to respond with their own stories and, rather, continue to dig deeper into their guest& #39;s story. Moderation is like improv. The goal isn& #39;t to make yourself look good, but to make your partner look good.
3/ Uncover real stories. If your instinct is telling you that there’s something juicy one or two layers deeper, get to the real story by asking your guest: "Tell us more about…", "So when this happened, how did you manage to..." or "I’m not sure I understand..."
4/ Roadmap the conversation. Our brains are wired for stories. Your story arc creates a coherent and memorable event. Good stories cover what& #39;s being talked about, why it& #39;s important, and what the implications are. Organize your questions by theme and rank themes by importance.
5/ You set the tone: be warm and bring the energy. During the event, give your guest a warm intro (don& #39;t read their bio!), and set the tone by letting curiosity be genuine and palpable in your voice. Inject energy with questions for the audience.
6/ The big NOs:
- Don& #39;t hero worship.
- Don& #39;t put your guests on the spot by one-upping them, going for “gotchas,” asking them to give away confidential information or comment on/criticize their competitors or past companies.
- Don& #39;t hero worship.
- Don& #39;t put your guests on the spot by one-upping them, going for “gotchas,” asking them to give away confidential information or comment on/criticize their competitors or past companies.
7/ Go deep. Tricks we picked up from @mikiebarb:
- use open-ended prompts (e.g. “So let’s talk about what happens here” or “Tell me about the situation with")
- master the probe (e.g. "Can you give us an example of" or "Help me understand"), and
- share your own observations
- use open-ended prompts (e.g. “So let’s talk about what happens here” or “Tell me about the situation with")
- master the probe (e.g. "Can you give us an example of" or "Help me understand"), and
- share your own observations
8/ Tell them what you& #39;ve told them. End with content takeaways and how you want your guests to feel. E.g. “I hope you leave feeling inspired to X (e.g. create your dream job) with a better understanding of how to Y (e.g. build allies on the Internet).”
9/ For many more tips and observations from our events, read our “Ultimate Playbook for Moderating Events on Zoom.”
https://www.renaissancecollective.co/renco-blog/the-ultimate-playbook-for-moderating-events-with-featured-guests-on-zoom
And">https://www.renaissancecollective.co/renco-blo... reply to this thread with your own tips on moderation!
https://www.renaissancecollective.co/renco-blog/the-ultimate-playbook-for-moderating-events-with-featured-guests-on-zoom
And">https://www.renaissancecollective.co/renco-blo... reply to this thread with your own tips on moderation!
10/ TY @jokesonalizeh and @nifferkin for weaving together our collective wisdom, TY to @m1shti @dksf @zebriez @jonwlai @dnlhui, @nonmayorpete, Kali, Jeff, and Stan for insights. TY to @smc90 and @spchteach for their advice in @a16z & #39;s podcast and @mikiebarb who inspires us daily!