IPL has unlimited untapped potential. It can be the biggest sporting league in the world in the next two decades if BCCI gets serious about expansion.

Start with making it a two-tier competition with ten teams each. Promotions and relegation every year. https://twitter.com/CricCrazyJohns/status/1322443171125579776?s=19

Sell city based franchise for states that are representated. Sell the franchise at a lower cost if you have to. Build revenue streams for future. Make a franchise for Assam, for UP, for Gujarat, etc. Have them play the second division for the first couple of years of you have to.

Expansion is not sustainable if you don't increase the base of players to pick from. Change the overseas players rule. Let teams pick up to seven overseas player. Minimum four Indian players in the eleven per team. In the long run get rid of overseas cap completely.

Increasing overseas players cap can open up the competition for associate nations. Teams might be able to sign up lesser known players from smaller leagues across the world at a lower cost. Let your scouts explore the next hitter from Kenya or the next swing bowler from Scotland.

Increase your soft power by telecasting IPL to more countries. Look at how hard NBA tries to make inroads to India. They made sure when a Satnam Singh became a part of NBA, they sold an entire Netflix documentary over it.

Playing IPL should be the dream of every kid who picks up a cricket bat anywhere in the world. And there should be a way to realize that dream even if his country doesn't have a real cricketing system.