Read on Twitter
In polarised times, #elections 
https://abs.twimg.com/hashflags... draggable="false" alt=""> can heighten societal tensions and affect out susceptibility to #misinformation and #disinformation (MDI).
But what exactly is MDI? Follow thehttps://abs.twimg.com/emoji/v2/... draggable="false" alt="🧵" title="Thread" aria-label="Emoji: Thread">https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇" title="Rückhand Zeigefinger nach unten" aria-label="Emoji: Rückhand Zeigefinger nach unten"> for https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔟" title="Taste 10" aria-label="Emoji: Taste 10"> things to know about this #globalchallenge. https://bit.ly/2TzAnIJ ">https://bit.ly/2TzAnIJ&q...
But what exactly is MDI? Follow the
can heighten societal tensions and affect out susceptibility to #misinformation and #disinformation (MDI). But what exactly is MDI? Follow the https://abs.twimg.com/emoji/v2/... draggable="false" alt="🧵" title="Thread" aria-label="Emoji: Thread">https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇" title="Rückhand Zeigefinger nach unten" aria-label="Emoji: Rückhand Zeigefinger nach unten"> for https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔟" title="Taste 10" aria-label="Emoji: Taste 10"> things to know about this #globalchallenge. https://bit.ly/2TzAnIJ&q..." title="In polarised times, #elections https://abs.twimg.com/hashflags... draggable="false" alt=""> can heighten societal tensions and affect out susceptibility to #misinformation and #disinformation (MDI). But what exactly is MDI? Follow the https://abs.twimg.com/emoji/v2/... draggable="false" alt="🧵" title="Thread" aria-label="Emoji: Thread">https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇" title="Rückhand Zeigefinger nach unten" aria-label="Emoji: Rückhand Zeigefinger nach unten"> for https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔟" title="Taste 10" aria-label="Emoji: Taste 10"> things to know about this #globalchallenge. https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
Let’s get definitions out of the way first.https://abs.twimg.com/emoji/v2/... draggable="false" alt="❗️" title="Rotes Ausrufezeichen" aria-label="Emoji: Rotes Ausrufezeichen"> #Misinformation is false and often harmful information, which is not shared with malicious intent.https://abs.twimg.com/emoji/v2/... draggable="false" alt="‼️" title="Doppeltes Ausrufezeichen" aria-label="Emoji: Doppeltes Ausrufezeichen"> #Disinformation is false and malicious information, which is shared deliberately to cause harm. https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="1⃣" title="Tastenkappe Ziffer 1" aria-label="Emoji: Tastenkappe Ziffer 1"> Let’s get definitions out of the way first.https://abs.twimg.com/emoji/v2/... draggable="false" alt="❗️" title="Rotes Ausrufezeichen" aria-label="Emoji: Rotes Ausrufezeichen"> #Misinformation is false and often harmful information, which is not shared with malicious intent.https://abs.twimg.com/emoji/v2/... draggable="false" alt="‼️" title="Doppeltes Ausrufezeichen" aria-label="Emoji: Doppeltes Ausrufezeichen"> #Disinformation is false and malicious information, which is shared deliberately to cause harm. https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
We& #39;re all potential spreaders of #misinformation or #disinformation. But most of us share without knowing. That tends to be done by states looking to influence external events, political actors chasing power, conspiracy theorists & extreme groups: https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="2⃣" title="Tastenkappe Ziffer 2" aria-label="Emoji: Tastenkappe Ziffer 2"> We& #39;re all potential spreaders of #misinformation or #disinformation. But most of us share without knowing. That tends to be done by states looking to influence external events, political actors chasing power, conspiracy theorists & extreme groups: https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
MDI is not exactly a new problem. But the reason it’s such a big challenge now is because of the pace at which #digital #information ecosystems have evolved and the way in which they are being manipulated. https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="3⃣" title="Tastenkappe Ziffer 3" aria-label="Emoji: Tastenkappe Ziffer 3"> MDI is not exactly a new problem. But the reason it’s such a big challenge now is because of the pace at which #digital #information ecosystems have evolved and the way in which they are being manipulated. https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
This new pace means #misinfomation and #disinformation (MDI) are reaching more and more people at an increasingly faster rate. MDI takes advantage of #socialmedia platforms designed to promote popular content that provokes strong emotions. https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="4⃣" title="Tastenkappe Ziffer 4" aria-label="Emoji: Tastenkappe Ziffer 4"> This new pace means #misinfomation and #disinformation (MDI) are reaching more and more people at an increasingly faster rate. MDI takes advantage of #socialmedia platforms designed to promote popular content that provokes strong emotions. https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
#Disinformation can also be driven by political actors wanting to control/shape narratives+influence outcomes. Recently @AtlanticCouncil reported that a company tried to influence #elections https://abs.twimg.com/hashflags... draggable="false" alt=""> in https://abs.twimg.com/emoji/v2/... draggable="false" alt="🇹🇬" title="Flagge von Togo" aria-label="Emoji: Flagge von Togo">&https://abs.twimg.com/emoji/v2/... draggable="false" alt="🇨🇮" title="Flagge der Elfenbeinküste" aria-label="Emoji: Flagge der Elfenbeinküste"> and @Facebook removed & #39;inauthentic accounts& #39; in https://abs.twimg.com/emoji/v2/... draggable="false" alt="🇨🇩" title="Flagge von Kongo - Kinshasa" aria-label="Emoji: Flagge von Kongo - Kinshasa">&https://abs.twimg.com/emoji/v2/... draggable="false" alt="🇧🇷" title="Flagge von Brasilien" aria-label="Emoji: Flagge von Brasilien"> https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="5⃣" title="Tastenkappe Ziffer 5" aria-label="Emoji: Tastenkappe Ziffer 5"> #Disinformation can also be driven by political actors wanting to control/shape narratives+influence outcomes. Recently @AtlanticCouncil reported that a company tried to influence #elections https://abs.twimg.com/hashflags... draggable="false" alt=""> in https://abs.twimg.com/emoji/v2/... draggable="false" alt="🇹🇬" title="Flagge von Togo" aria-label="Emoji: Flagge von Togo">&https://abs.twimg.com/emoji/v2/... draggable="false" alt="🇨🇮" title="Flagge der Elfenbeinküste" aria-label="Emoji: Flagge der Elfenbeinküste"> and @Facebook removed & #39;inauthentic accounts& #39; in https://abs.twimg.com/emoji/v2/... draggable="false" alt="🇨🇩" title="Flagge von Kongo - Kinshasa" aria-label="Emoji: Flagge von Kongo - Kinshasa">&https://abs.twimg.com/emoji/v2/... draggable="false" alt="🇧🇷" title="Flagge von Brasilien" aria-label="Emoji: Flagge von Brasilien"> https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
The way #tech is designed also provides commercial incentives https://abs.twimg.com/emoji/v2/... draggable="false" alt="💵" title="Banknote mit Dollar-Zeichen" aria-label="Emoji: Banknote mit Dollar-Zeichen"> to spread MDI. #Digital #advertising models are built around clicks through ads. A recent @CCDHate reports estimates the anti-vaxxer movement alone is worth $1 bi. a year to #BigTech. https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="6⃣" title="Tastenkappe Ziffer 6" aria-label="Emoji: Tastenkappe Ziffer 6"> The way #tech is designed also provides commercial incentives https://abs.twimg.com/emoji/v2/... draggable="false" alt="💵" title="Banknote mit Dollar-Zeichen" aria-label="Emoji: Banknote mit Dollar-Zeichen"> to spread MDI. #Digital #advertising models are built around clicks through ads. A recent @CCDHate reports estimates the anti-vaxxer movement alone is worth $1 bi. a year to #BigTech. https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
posed by MDI. https://bit.ly/2TzAnIJ ">https://bit.ly/2TzAnIJ&q...
#Trust plays a critical role in #digital #information ecosystems and levels of it vary between different contexts. Understanding how individuals and institutions can gain or retain trust is critical to tackling the threatposed by MDI. https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="7⃣" title="Tastenkappe Ziffer 7" aria-label="Emoji: Tastenkappe Ziffer 7"> #Trust plays a critical role in #digital #information ecosystems and levels of it vary between different contexts. Understanding how individuals and institutions can gain or retain trust is critical to tackling the threatposed by MDI. https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
MDI can cause real, offline harm. A recent study published in the @AJTMH estimated thousands of people were admitted to hospital around the world with hundreds dying as a *direct result* of false #information on #socialmedia. https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="8⃣" title="Tastenkappe Ziffer 8" aria-label="Emoji: Tastenkappe Ziffer 8"> MDI can cause real, offline harm. A recent study published in the @AJTMH estimated thousands of people were admitted to hospital around the world with hundreds dying as a *direct result* of false #information on #socialmedia. https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
It’s a complex problem to solve and will likely involve developing the right mix of interventions, including efforts to boost #digital #medialiteracy and new #policy frameworks. https://bit.ly/2TzAnIJ ">https://bit.ly/2TzAnIJ&q...
Now to the big question: how do we tackle MDI? https://abs.twimg.com/emoji/v2/... draggable="false" alt="🤔" title="Denkendes Gesicht" aria-label="Emoji: Denkendes Gesicht">It’s a complex problem to solve and will likely involve developing the right mix of interventions, including efforts to boost #digital #medialiteracy and new #policy frameworks. https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="9⃣" title="Tastenkappe Ziffer 9" aria-label="Emoji: Tastenkappe Ziffer 9"> Now to the big question: how do we tackle MDI? https://abs.twimg.com/emoji/v2/... draggable="false" alt="🤔" title="Denkendes Gesicht" aria-label="Emoji: Denkendes Gesicht">It’s a complex problem to solve and will likely involve developing the right mix of interventions, including efforts to boost #digital #medialiteracy and new #policy frameworks. https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
But we can all take responsibility to try to prevent the spread of MDI. The @UNESCO and @EU_Commission #ThinkBeforeSharing https://abs.twimg.com/hashflags... draggable="false" alt=""> is just one recent example of campaigns we can all support. There are more examples of initiatives + orgs in our briefing note: https://bit.ly/2TzAnIJ&q..." title="https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔟" title="Taste 10" aria-label="Emoji: Taste 10"> But we can all take responsibility to try to prevent the spread of MDI. The @UNESCO and @EU_Commission #ThinkBeforeSharing https://abs.twimg.com/hashflags... draggable="false" alt=""> is just one recent example of campaigns we can all support. There are more examples of initiatives + orgs in our briefing note: https://bit.ly/2TzAnIJ&q..." class="img-responsive" style="max-width:100%;"/>
