Like everything else SM Entertainment has ever done, you have to wait and see. They make hits and misses because they are really that one entertainment agency brave enough to try these crazy ideas.
Ayyeeee Mr. Johnny Suh in the panel of an international conference awoo. So proud. #Johnny
#NCT
@NCTsmtown


"There were 80,000 people there who weren't all their fans but they were converted by NCT 127." UHHH DAYYUUUM
(On the Global Citizen concert)
(On the Global Citizen concert)
They're talking about how the Korean government also changed the ecosystem to encourage KPop to flourish.
(This is a national strategy, in fact, to solidify their "soft power".)
(This is a national strategy, in fact, to solidify their "soft power".)
Rob Light talked about "shared moments" and how that solidifies the bond with fans. #Johnny
talked about the Houston Rodeo performance. He said it was one of the moments where they felt KPop became pop.

Johnny has talked more in this panel than the SM boss hahaha. Ayeeee
On Beyond LIVE (Sungsoo Lee, SM CEO):
People thought it was an idea that they came up with during the pandemic. But they have been preparing regardless of COVID-19. The holograms, and the idea of contactless concerts was an aggregation of SM technologies developed since 2015.
People thought it was an idea that they came up with during the pandemic. But they have been preparing regardless of COVID-19. The holograms, and the idea of contactless concerts was an aggregation of SM technologies developed since 2015.
I'm going to use this thread as notes because I'm planning to write a paper on NCT haha.