According to Ad Analytics, the suggestion that Trump is going dark on his TV buys in FL is false

The campaign switched payee to the RNC. Ads are still running.

The election is in a week.

2/7 Since this is getting some attention, a little background here: Trump’s campaign has had a very active ad-buying strategy that looks almost erratic to everyone else. As a result, when I saw he was allegedly going dark, it made 0 sense (unless it was an intentional head fake)

3/7

But my Twitter avatar is Doubting Thomas for a reason and I know that guesses are a bad way to conduct reporting. So I asked Ad Analytics and this was the response

4/7
But just in case, I asked another expert and he called the Trump-is-dark rumor “completely inaccurate.”

5/7

Trump is probably shifting money around (again) and his campaign appears to be up in Spanish-language TV but the RNC is handling the rest

Why? I dunno. It’s kinda 6 of one and half-dozen of another and who really cares?

6/7

Here’s our story from last week touching on the ad buys in Florida and the effect Bloomberg’s $100m has had here https://politi.co/31qxq1q 

7/7

Here’s a picture of what the voting looks like right now, the groundgame as opposed to the air war https://twitter.com/marcacaputo/status/1321074261663121413?s=21

No one reads to the bottom of threads. So call this 8/7 lol

9/7

Perhaps one of the most-under appreciated raps ever