The new UK-Japan trade agreement is a British-shaped deal that goes substantially further than the existing EU deal.
It includes new provisions allowing more world-famous British products to receive protected recognition in Japan, such as Scotch beef, Welsh lamb, and English sparkling wine.
Under CEPA, it has been agreed that all eligible British products can be put through the Japan GI approval process. Notwithstanding exceptional circumstances – like a Japanese producer of Cornish clotted cream opposing that GI – this should only take about 5 months.
We will put forward around 70 GIs in Jan - only 7 were covered by the EU deal. Under EPA, the EU was not able to put forward any products without explicit Japanese agreement. Japan has not approved any further EU GIs since EPA was signed.