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24 questions but for determining if your devrel org is about to be cut
Does your strategy include the phrase "Developers don't like marketing"?
Are your advocates pushing back on creating content that relates to the product?
Are you including personal social media accounts in your metrics?
has a member of your team given a conference talk about metrics in the last year?
"Has your team recently rebranded from evangelists to advocates?" props @cbetta https://twitter.com/cbetta/status/1320802543220494338?s=20
Are you wondering if you should be doing tiktok?
Are you desperately asking engineering if you can run their blog?
Have you found yourself justifying which department you report into?
Is the difference between "community managers" and "developer advocates" in your org mostly a question of gender?
Is devrel solely responsible for one or more of the following:
- social media
- support
- documentation
- community platform moderation
props @iWozik https://twitter.com/iWozik/status/1320803922152443904?s=20
- social media
- support
- documentation
- community platform moderation
props @iWozik https://twitter.com/iWozik/status/1320803922152443904?s=20
Does your argument for holding a first-party product conference start or end with @SIGNALConf
Are members of your developer champion's programme incentivised in any way to generate leads?
"Is there no link between your program and revenue" @gchorba https://twitter.com/gchorba/status/1320805967882117120?s=20
Does your developer advocate interview include a whiteboard coding test?
"Is the only link between your program and revenue "top of funnel"?" @bitandbang https://twitter.com/bitandbang/status/1320806909319012352
Is the only career path available to developer advocates in your org "manager of developer advocates"?
Have you started a thread or responded to a thread about the definition of devrel?
(I'm sorry, I can't help myself, I have to slip this one in)
(I'm sorry, I can't help myself, I have to slip this one in)
Here's a startup specific one: has your CEO suggested you speak to one of the investors about other developer companies in their portfolio?
Is your most important corporate benefit the fact that you get to keep your own air miles?
Does anyone in product know that your company offers a developer platform?
Is there a manual review process to get an API key?
