How do I get sales from my branded store with no marketing budget?

This is a little thread to answer all the questions I have had about this.

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So it’s important to note that I started this store around 4 months ago and didn’t plan on launching it this way.

I created a branded dropshippinng store in the home decor niche.

This product solved a problem, looked nice and had an upsell product,

The upsell was something that the customer would need to repeat buy in order to have full functionality of the product.

The main thing I did that puts this store at the top of this niche is the social media pages.

It has, Facebook, Instagram, YouTube and TikTok.

Something I recommend with every store is to post regularly on your social media’s.

Giveaways,
Discounts,
Facts,
And other helpful bits of information that makes the customers follow your page not just because they have bought your products.

We originally started with advertisements on this store which is why recently I have started another store with no ads at all.

The ad spend was minimal, £300 I think.

With posting regularly on the social media’s and getting the audience involved and building a community it pushed the store to the top of that page with every social media.

If you type in the niche, the store is the first thing that comes up.

This gives us around £100-£150 of revenue per week, without having to lift a finger.

Another thing to keep in mind is the email marketing.

I have set the email marketing up to keep the customers engaged with the brand.

This store has:

Abandon Cart Email
Happy birthday email,
Welcome series flow,
Returning customer discount,
Flash sales.

I hope this helps and answers any questions you might of had about that store and how to create your own.

Thanks