I listen to @TBLTalkMedia regularly, it's always great but this week was exceptional. It's the first time I've ever really heard the stuff that I have obsessed over at work for years, levels of BBC license fee reinvestment for example or how the BBC reports its figures...

discussed in informed, nuanced detail in the Scottish media. Analysis of the Scottish media by the Scottish media is usually piss poor, never gets to the actual points that matter...

But @EamonnONeill and @Detroit67Book know this stuff from the inside. As @Detroit67Book said this week, he was part of the @Channel4 system that met the letter but often not the spirit of Nations & Regions commissioning rules for years...

Like @Channel4, the @bbc used every tactic it could for years to badge programmes commissioned in London by London based commissioners from London based producers as Scottish...

At the same time there has, for a decade+, likely all of this century, been a huge deficit in comparative levels of licence fee reinvestment across the Nations, Scotland always lags 15% to 30% behind, even allowing for that rebadging...

This means hundreds of millions of pounds of licence fee paid by people in Scotland has been lost to our creative economy. Holyrood has debated this but the Scottish media has, strangely (?), never really dug into it...

That's what made this week's @TBLTalkMedia podcast unique, in my experience at least. Intelligent, clear sighted, undogmatic analysis of what actually happens and why it matters...

If the @bbc spent what it raised in Scotland in Scotland's create economy it would be both transformational and exactly what it already does in every other UK nation...

We should be sending programmes South, not money. John McCormick, ex Controller of @BBCScotland has been saying this for years. We also need someone on the @bbc board who lives in Scotland and has some lived experience within our creative economy...

... and we need network commissioners with the power to directly green light network programming to be based in Scotland, and in Wales, Northern Ireland and the English regions...

Currently there is not one @bbc network commissioner with the power to directly commission programmes who is not based in one central London postcode, W1A 1AA...

How can a national broadcaster expect to represent the whole of the UK if all of its network content is bought and sold in the W1A 1AA bubble?...

anyway, like I said, listen to @TBLTalkMedia, @EamonnONeill and @Detroit67Book. It's unique and, no exaggeration, essential to our democratic development. This is economic and creative policy, not politics. Nuff said.