1/ I've been a startup founder twice now. 

And to tell you the honest truth...it isn't a fun job 

It's stressful, draining, and when it's unclear whose responsibility something is, it's yours.

2/ Now that I've moved into a role as an investor, one thing I tell startup founders is this: CEOs only have one job -- prioritize.

CEOs are professional prioritizers.

Everything else is detail.

Which brings me to the main issue I find with startup founders.

3/ It's not that they aren't smart or dedicated or capable of performing at a high level, it's that they make no time in their day for their key responsibility of prioritizing.

4/ They're so busy reacting to emails, Slack notifications, and hopping between calls, they don't make time to prioritize the things that will help the company scale.

5/ And so my advice to every founder is this: Make time to think.

It is quite literally a competitive advantage.

While other people are distracted, running from task to task, you'll be able to do the strategic thinking necessary to build a company.

6/ I recently appeared on The @NFX Podcast with @JamesCurrier where we talked about why I wrote my first book Hooked, how to build habit-forming products, and my angel investment strategy. https://podcast.nfx.com/episodes/nir-eyal-focus