Oddly sad about the death of Quibi - honestly because I kind of feel like if you threw 2% of its investment (which would be around 30 million dollars) at a dozen small rapid prototyping teams exploring stuff you could do with high quality short media you& #39;d find some great stuff.
Take another 4% of it to take three or four of them into full products to see which ones work - do it quietly in smaller markets - and keep the other 1.65 billion for content creation and marketing of whichever one worked and... you know...
I mean, honestly, this kind of thing - exploring entirely new markets and entirely new media formats and stuff - why would you put that much into one idea? Just seems nuts. Should have been Quibi Labs, exploring dozens of concepts, trying everything, see what you got.
What I& #39;m *actually* saying is that if someone has $1.75 billion dollars they& #39;re about to put into a massive new entertainment / media tech project that& #39;s aiming to push into entirely new experimental areas, give me a call!
I& #39;m quite happy to spend $50m of it a year for a couple of years putting together a bunch of really smart people who can develop a whole bunch of really interesting ideas and take them to launch.