1/ TELEHEALTH: THE IRRESISTIBLE FORCE MEETS THE IMMOVABLE OBJECT

The IRRESISTIBLE FORCE is patients' rapid uptake & high satisfaction with #telehealth & virtual care.

The IMMOVABLE OBJECT is healthcare incumbents' economic interests that align with the pre COVID-19 old normal.
2/ TELEHEALTH: THE IRRESISTIBLE FORCE MEETS THE IMMOVABLE OBJECT

This thread will be of interest to people who follow a range of hashtags:

#telemedicine
#TelemedNow
#telehealth
#DigitalHealth
#HealthIT
#VirtualCare
#VirtualHealth
#SDOH
#mHealth
#IoT
#ConnectedHealth
3/ PART ONE: Telehealth as the IRRESISTIBLE FORCE:

A. Rapid Uptake
B. High Satisfaction
C. Strong Intentions for Future Use
D. Quality
E. Patient Safety
F. Additional Benefits
G. Glowing Reports
6/
B. High Satisfaction

92% Satisfied, 62% Very Satisfied
@POStrategies https://pos.org/wp-content/uploads/2020/05/Coronavirus-Public-Opinion-Data_Special-Provider-Report.pdf

The telehealth satisfaction score was 860 (out of 1000), among the highest for healthcare, insurance & financial services
@JDPower https://www.jdpower.com/business/press-releases/2020-us-telehealth-satisfaction-study
7/
@PressGaney analysis--30K patient surveys:

When 3 key drivers were in place
1) Video visit staff worked together to care for you
2) Ease of talking w/ care provider over video
3) Video connection during visit

LIKELIHOOD TO RECOMMEND video visits = 96.3%

NOT a typo — 96.3%
9/
D. Quality

Almost two-thirds of patients feel telemedicine is better than in-person visits for the same type of medical appointments (only 13% think it is worse) https://www.prnewswire.com/news-releases/new-survey-reveals-high-demand-for-telemedicine-301115288.html

In August 2020, @AHRQ reviewed quality & safety of telediagnosis https://www.ahrq.gov/patient-safety/reports/issue-briefs/teledx.html
10/
AHRQ's conclusion:

"The evidence-base for telehealth is strong, especially for the remote management of chronic health conditions. Systematic reviews confirm that telehealth improves health outcomes, utilization, and cost of care for a host of chronic diseases..."
11/
E. Patient Safety

Many patients have been hesitant to return to provider locations:

Have you postponed any doctor appointments...?
Yes 68%
No 32%

Preferred method for the rest of the year--
In person 50%
Virtual 38%
Unsure 12%

CaringAdvisor https://caringadvisor.com/the-digital-doctor/
13/
"...telehealth can help reduce more costly urgent & ED care, as well as use of costly & often overused services such as imaging.

"Health systems & clinician practices consistently
report lower no-show rates with telehealth"

Telehealth lowered SNF transfers to hospitals.
15/ THE IMMOVABLE OBJECT—healthcare incumbents' economic interests that better align with the pre COVID-19 old normal:

* Payer fears about utilization & costs
* Provider uncertainty over future reimbursement
* Provider concerns about new competition
* Regulatory quagmire
16/
A. Payer fears that telehealth increases utilization & costs

A central question:

Are telehealth visits SUBSTITUTIVE or ADDITIVE to in-person office visits?
17/

“The very advantage of telehealth — the fact that it makes care more convenient — is also its Achilles’ heel, in the sense that it can make care too convenient”
-- @Ateevm, Harvard Medical School
19/

The evidence is "unclear".

A 2018 @Health_Affairs article examined 20 systematic reviews https://www.ehidc.org/sites/default/files/resources/files/The%20current%20state%20of%20telehealth%20evidence.pdf

"...it is unclear whether the use of telehealth services reduces the use of other services, duplicates services, or improves access to beneficial services."
20/

Some studies have found increases in utilization, e.g.,:

"We estimated that 12% of direct-to-consumer telehealth visits [for respiratory care] replaced visits to other providers, and 88% represented new utilization."
-- @Health_Affairs https://www.healthaffairs.org/doi/full/10.1377/hlthaff.2016.1130
23/

Medicare has been highly supportive of expanded telehealth coverage and reimbursement parity during the COVID-19 Public Health Emergency (PHE).

Will it continue reimbursement parity?

Statements by CMS Administrator @SeemaCMS imply that payments will be lower.
24/

The @AdvisoryBd graphic quotes some of @SeemaCMS' comments on reimbursement parity.
https://bit.ly/372Fx7O 

"'I don't see it as a one-to-one.' What it means: Continued parity for all eligible virtual visits is unlikely; some specific cases of parity are possible."
25/

Parity in coverage and parity in reimbursement are not the same. Here's a primer https://visuwell.io/news/parity-explained/ HT @RasuShrestha

@SeemaCMS has been more positive about the need for ongoing telehealth coverage: "Telehealth should be a permanent benefit..." https://twitter.com/RasuShrestha/status/1316048678512140288?s=20
26/

During COVID-19, private payer reimbursement support has been cautious.

@KFF study http://bit.ly/3kXEJ8Z 

Among individual market health plans:

32% of enrollees are in plans with $$ parity for telehealth.

27% because of state mandates.

only 5% voluntary.
27/
Some plans are rolling back enhanced coverage.

@UHC is ending a “virtual visit” benefit that had been expanded to many members... @AnthemBCBS will stop waiving the cost of copays, coinsurance, & deductibles for virtual visits not related to COVID-19. https://bit.ly/2SiV4YJ 
28/
C. Many providers will have concerns about new competition.

A @McKinsey report noted that "up to $250 billion of current US healthcare spend could potentially be virtualized"
https://mck.co/2XPje0i 

There will be winners. There will be losers.
29/

Potential new competitors (and/or partners!):

Local providers (MDs/hospitals/etc.) vs. local providers.

Local providers vs. national virtual visit providers.

Local providers vs. local/national payers.

Local providers vs. big tech companies
30/
D. Regulatory Quagmire

The regulatory DEFAULT after PHE waivers and rule relaxations expire is a return to the Pre COVID-19 old normal.

The regulatory Pre COVID-19 old normal for telehealth regulations was a mess.
31/

Prior to COVID-19, 42 states and DC maintained a commercial telehealth payer statute.

"Unfortunately, the quality and efficacy of these laws varies significantly from state to state."
-- @FoleyandLardner https://bit.ly/3m5Yx9L 
32/

@FoleyandLardner describe differences:

Does the state have a statute?
Coverage provision?
Reimbursement provision?
Unrestricted originating site?
Member cost-shifting provision?
Narrow/exclusive in-network provider limits?
Remote patient monitoring?
Store and forward?
33/

State licensure relaxations are not permanent.

Governors' temporary waivers of professional licensure for out-of-state telehealth "state licensure waivers are temporary, and, unless made permanent, will expire" https://bit.ly/37pLID3 
34/

Physician groups are already attempting to limit competition.

Led by the American Medical Association, more than 100 medical groups called on the CMS to sunset waivers related to scope of practice and licensure once the pandemic has subsided. https://bit.ly/2XlExWY 
35/

Dr. Ronald Hirsch @signaturedoc https://bit.ly/3ma0hz1  :

"While the declaration of a public health emergency allowed CMS to issue emergency waivers for many regulations, once the waivers expire, things will go back to standard operating procedures.
36/

"any substantive change will have to go through the formal rulemaking process, w/ drafting by CMS staff, review by the OMB, publication..., a mandated comment period, & then a second review & finally publication of a final rule, w/ an effective date at least 60 days later."
37/ IMPLICATIONS.

So what happens when the IRRESISTIBLE FORCE meets the IMMOVABLE OBJECT?

TBD.

There are MANY implications (but that's another thread).

A key takeaway: Telehealth successes to-date should not be taken for granted.
You can follow @VinceKuraitis.
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