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random thing I would love to erase from the collective memory of the field of tech product management is the "as a person / I want thing / in order to outcome" format
actually the entire genre of magical thinking that holds that if you simply use the right sentence template, you don't need to do any thinking or actually articulate your idea
there's a whole bunch of things that sort of superficially resemble design activities that are basically paint by numbers replacing actual analysis
you can simply rearrange the idea you already have so that it passes the cucumber tests, and that's the same as having thought about it
