No-code tools need to explain or have 3 main things on their landing pages:

- What I can/can’t do with the tool
- Use cases/showcases
- Education galore

Always the main things I look for when trying out a new tool.

#nocode

1. What I can/can’t do

Potential customers in this space need to know the extent to what they are capable of making.

Can I build a full web app or just a website?

What are the limits or capabilities?

And so on

Usecases/Showcases

In a way this is pretty similar to the first point but there needs to be a real emphasis on what is able to be built.

There’s a variety of ideas users have and the more showcases/usecases you have the better chance you’ll have of them using your product.

addition: People want to know how detailed they can be with design or a back end.

Can I make my app look like how it does in Figma or similar?

Education galore

Keep in mind a huge part of your target audience are non-developers.

You have to teach them the principles (if non drag and drop) of how to think and the workflow to build their ideas with your tool.

It shouldn’t be insanely difficult for them but shouldn’t be limiting either.

There’s a sweet spot of custom and power with easy to use and understand.

But yeah, those are my thoughts :)

#nocode