The recent chat between @jackbutcher and @bzaidi was an absolute gem.

• Telling great stories
• Building an audience
• Externalizing your process
• Lessons learned from @naval
• Creating self-indulgent content

Read more for six ideas that resonated with me https://abs.twimg.com/emoji/v2/... draggable="false" alt="⬇️" title="Pfeil nach unten" aria-label="Emoji: Pfeil nach unten">

1/ Focus

Diversification is for people that don& #39;t know what they& #39;re doing

• Focus on one platform
• Focus on one expression
• Focus on creating one identity
• Focus on one project at a time

2/ Marketing strategy

@jackbutcher keeps it simple:

1. Create something people want to talk about
2. Talk about them every day

The easiest way to do this - turn yourself into a case study.
• Share your journey.
• Share your experiments.
• Share what works and what doesn& #39;t.

3/ Get started

Don& #39;t stop working until it starts working

• Nobody will read your first newsletter.
• Nobody will read your first tweets.

Get comfortable sharing into the void.

Do it longer than others are willing to.

The results will come. https://twitter.com/visualizevalue/status/1314279502512619520?s=21">https://twitter.com/visualize...

4/ Consistency > Intensity

Consistency shows you on thing that you can& #39;t unlearn: compounding.

People start with grand plans that are unsustainable. Aim for consistency instead.

The most sustainable things are those that bring you energy to create. https://twitter.com/jackbutcher/status/1213852831612051458?s=21">https://twitter.com/jackbutch...

5/ Being selfish

The best content is self-indulgent.

To sustainably create, what you create has to provide value for you.

Look at any of the best podcasters.

They crave the information they& #39;re getting from their guests.

The results are secondary. https://twitter.com/jackbutcher/status/1314612648852545536?s=20">https://twitter.com/jackbutch...

6/ Defining wealth

The best indicator of wealth

How much time you spend:

• Doing things you don’t like
• With people you don’t like
• In a place you don’t like

Check out the full conversation with @bzaidi and @jackbutcher here:

Spotify: https://open.spotify.com/episode/5EMiUbhuVK0m39Yline4ch?si=ouAdviy6TU2W5kHyf3KroQ

Youtube:https://open.spotify.com/episode/5... href="">https://www.youtube.com/watch...

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