How our clothing can have a significant impact on how we think.

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2/ The meaning of the coats had an impact of the experience of the participants.

The lab coat group associated that clothing with higher levels of intelligence and responsibilities.
3/ This applies to other areas as well.

Active wear or gym clothes can boost the likelihood of people making healthy choices.
4/ Brightly colored clothes have shown to improve our mood while more dull colors can create a mellow mood.
5/ One study showed that wearing Luxury brands could even affect political view points.
6/ Casual clothes boosted openness and agreeableness.
7/ Clothing is seen by people as a significant influencer of their own identity.

And, such identity shifts can lead to significant changes in the way we think, feel and behave.
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