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What Every Great Brand Has In Common:
They Understand How To Communicate To Their Target Audience
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They Understand How To Communicate To Their Target Audience
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If People Don’t Know About It They Can't Buy It
Have You Ever Heard Of:
Meccano
Nano Blocks
Harmony Brick
Mega Blocks
Kre-O
Probably Not, Right?
Instead You Probably Bought Or Played With Legos
Have You Ever Heard Of:
Meccano
Nano Blocks
Harmony Brick
Mega Blocks
Kre-O
Probably Not, Right?
Instead You Probably Bought Or Played With Legos
Lego Knows How To Involve Its Target Audience
Through Communication
Creating Community
"If You Get Community Right, Your Competition Can't Touch You" @Katebour
Through Communication
Creating Community
"If You Get Community Right, Your Competition Can't Touch You" @Katebour
They Know Parents Want The Best For Their Kids
They Know Creativity Can Be Anywhere
They Know Imagination Is Where Dreams Come Alive
They Know How Kids Think
Understanding How To Communicate To Your Target Audience Opens Up A Universe Of Possibilities
"Don’t Write At The Reader, Involve The Reader" @GoodMarketingHQ
Lego Does An Incredible Job At Involving It's Audience Every Time They Communicate.
Lego Does An Incredible Job At Involving It's Audience Every Time They Communicate.
Their Communications Cause Their Target Audience To Experience Or Participate In Something Much More Than A Small Plastic Block That Can Ruin Your Day If You Step On It.
Its Engaging. It Builds Community. And It Sells.
Its Engaging. It Builds Community. And It Sells.
